Written by Jane Golub
Director In-Store Marketing Programs
May 22, 2016
NUTRISH DISH SUPER PREMIUM FOOD FOR DOGS
Ask Rachael Ray and she’ll tell you that food is love – whether she’s creating recipes for her human friends or her furry friends. And she would never make any recipe with ingredients that she wouldn’t eat herself. That’s why every Nutrish recipe is made with simple wholesome ingredients.
Every Rachael Ray recipe is chock full of high-quality protein. They choose lean, easily digestible proteins, which provide essential nutrients and amino acids to help support lean muscle mass and healthy organs.
Nutrish Dish Super Premium Food for Dogs provides high-quality proteins from chicken, beef and seafood to more novel proteins like bison and lamb meal.
It’s no coincidence the product is called Nutrish. Every bag of Nutrish Dish Super Premium Food for Dogs contains simple natural ingredients like real meat and wholesome veggies plus vitamins and minerals. There is no poultry by-product meal, artificial flavors or artificial preservatives. It’s just wholesome, good-for-your-dog food that tastes great. And like all Nutrish foods, it’s 100% complete and balanced nutrition for dogs.
Look for Nutrish Dish Super Premium Food for Dogs in the Pet Nutritional aisle.
Written by Jane N. Golub
Director In-Store Marketing Programs
NATURE’S OWN
When it comes to bread, it doesn’t get better than Nature’s Own, America’s #1 selling bread brand. Nature’s Own offers quality bakery foods for every meal. From soft and premium specialty breads to buns, sandwich rounds and breakfast choices, Nature’s Own products are made with nature’s best ingredients.
Nature’s Own products contain no artificial preservatives, colors or flavors and no high fructose corn syrup. Nature’s Own breads help families on the go whip up quick meals and snacks that are healthy and affordable.
Nature’s Own favorites include their 100% Whole Wheat and Honey Wheat breads, which are filled with flavor and nutrition. For more information about Nature’s Own or to receive recipes and health tips, visit
Nature’s Own.
PURINA FANCY FEAST
Purina Fancy Feast Elegant Medleys Tastemakers are NEW recipes inspired by their consumers’ passion for their cats. Try all three NEW flavors available at Price Chopper:
- Whitefish & Shrimp with Long Grain Rice & Spinach in a Classic Gravy
- Turkey & White Meat Chicken with Spinach in a Classic Gravy
- White Meat Chicken & Tuna with Wild Rice & Spinach in a Savory Broth
- Look for Purina Fancy Feast in the Pet aisle.
Written by Jane N. Golub
Director In-Store Marketing Programs
PURINA ONE SMARTBLEND HEALTHY METABOLISM
Purina One understands the true nature of cats. We’ve studied their origins, observed their natural behaviors and evaluated the nutrition of their prey.
Cats that have been spayed or neutered may have slower metabolism, decreased activity and/or weight gain. Purina One Smartblend Healthy Metabolosm was created for spayed and neutered cats to help burn fat and maintain healthy weight. THere are four wet cat food flavors: Sole, Ocean Whitefish, Salmon and White Meat Chicken. Also available in dry food with real turkey. Try them TOGETHER today!
Look for Purina One Smartblend Healthy Metabolism in the Pet aisle.
WISHBONE SALAD DRESSINGS
WishBone Salad Dressing, America’s #1 Brand, is proud to announce three new bold and distinctive flavors in 2013. WishBone can differentiate itself from competitors and bring news to the Creamy segment. Salad Dressing can be used on a salad, as a dip, as a marinade or as an ingredient in a recipe.
- Buffalo Blue Cheese – Made with creamy blue cheese and Frank’s RedHot for an authentic Buffalo taste.
- Chipotle Ranch – Made with creamy ranch and a kick of Chipotle.
- Cheddar Bacon Ranch – Made with ranch loaded with Cheddar Cheese, Bacon Bits, and Chives.
What’s being dipped? Vegetables, chicken, pizza, crackers, bread, cheese sticks – WishBone Dressings can be used to dip any of these items. Look for recipes on the WishBone website or create your own recipes.
Look for these three new exciting WishBone flavors in the Salad Dressing aisle.
Written by Jane N. Golub
Director In-Store Marketing Programs
CHOBANI BITE
Chobani – America’s #1 selling yogurt brand – has been crafting wholesome products using only the best ingredients since 2007. Instead of cutting corners, Chobani takes the time to make their yogurt using a centuries-old authentic straining process. It’s a back to basics approach rooted in their core values of craftsmanship and innovation, and their belief that yogurt is meant to be simple. Just milk and cultures paired with only natural ingredients.
With their new product line, Chobani Bite, you’ll find a snack you can sink your teeth into. Each scrumptious serving contains 8 grams of protein to help keep your afternoon hunger pangs at bay. These convenient 3.5 oz. cups of blended Greek non-fat and low-fat yogurt come in four crave-worthy flavors: Caramel with Pineapple, Coffee with Dark Chocolate Chips, Fig with Orange Zest and Raspberry with Dark Chocolate Chips. With this perfectly portioned cup, snack attacks don’t stand a chance!
Look for Chobani Bite in the Dairy aisle.
PURINA FRISKIES RISE & SHINE
Friskies Rise & Shine will awaken your cat’s senses and feel their adventure of a new day. No one loves morning more than cats. They’re the ultimate “morning people.” So Friskies is not offering a whole new way to start your cat’s day.
Try NEW Purina Friskies Rise & Shine wet cat food in the following unique and tasty flavors: Tasty, Turkey & Egg Scramble, Savory Salmon & Egg Scramble, Savory Chicken & Egg Scramble and Sizzlin’ Beef & Egg Scramble. Also, try NEW Friskies Rise & Shine dry cat food, available in two sizes.
Friskies Feed the Senses. Look for Purina Friskies Rise & Shine in the Pet aisle.
Written by Jane N. Golub
Director In-Store Marketing Programs
TASTYKAKES
Celebrated for their freshness and quality ingredients, Tastykakes are a Philadelphia tradition dating back to 1914. For nearly 100 years, people have enjoyed Tastykake baked products with classic treats that include Krimpets, Kandy Kakes, Juniors and Kreamies. Tastykake is one of the country’s leading bakers of snack cakes, pies, cookies and donuts, now available in Price Chopper on a Cake endcap.
Butterscotch Krimpets, long considered icons of the brand since their introduction in 1927, are famous for their signature moist and fluffy sponge cake accented with legendary Tastykake butterscotch icing. With a distinctive and unique shape, each Krimpet is a perfect handheld treat.
Kandy Kakes are another family favorite and best-seller that combine a snack-sized circle of delicious vanilla or chocolate sponge cake, lined with a thick stripe of peanut butter or vanilla crème and then coated in delicious chocolate for a truly unique and unforgettable treat.
For more delicious information about Tastykake, visit
www.tastykake.com
PRISTINE PAWS ALL-NATURAL CAT LITTER
King Packaging Corporation was established in 1983 in Schenectady, New York. Pristine Paws is the result of ten years of research and development to produce a cat litter that is superior in performance to the top major brands in the cat litter industry.
All natural ingredients, environmentally safe. No glues, perfumes or chemicals. Easy to scoop, micro-granular formula. Maintains your pet’s clean paws, eliminates tracking.
Pristine Paws conducted independent third-party tests to compare clump strength, dust and odor control against its three biggest competitors. Superior odor control, inhibits the growth of bacteria. 99% Dust Free – Clear Winner keeping your home and lungs “dust free.” All packaging is recyclable.
Look for Pristine Paws All Natural Cat Litter in the Pet aisle. Written by Jane N. Golub
Director In-Store Marketing Programs
DOVE MEN + CARE
The Dove Men + Care Face Range is designed to care for men’s skin in three steps – Cleanse, Shave and Finish – to effortlessly fit his grooming routine and leave his skin feeling clean, smooth and hydrated.
The Face Range offers a variety of specific solutions designed for men’s different skin types and to address men’s most common skin concerns – skin dryness, sensitive skin, looking tired, blocked pores or blemishes and oily skin.
- Dove Men + Care Face Wash offers effective cleansing and fights skin dryness
- Dove Men + Care Shave Gel helps protect from irritation and offers a smooth skin feel
- Dove Men + Care Face Lotion absorbs quickly and it offers all day hydration
- Dove Men + Care Post Shave Balm relieves irritation and moisturizes skin after shaving
Look for Dove Men + Care in the Skin Care aisle.
NEWMAN’S OWN ORGANIC PET FOOD
Newman’s Own Organics was established by the one and only Paul Newman. Paul’s commitment to quality products and philanthropic activity has created one of the most recognizable brands in America today. Through the sale of its products, Newman’s Own Organics generates money for The Newman’s Own Foundation to donate to a wide range of charitable organizations.
Newman’s Own Organics slogan is “great tasting products that happen to be organic.” All products adhere to the USDA Organic standards and contain no wheat or corn, artificial flavors, colors or preservatives. Over 70 Pet items were launched in 1993 by Paul Newman.
Now, you can find both cat and dog food Organic items at Price Chopper. In addition, look for the brand new
“USDA Organic 95% Meat Grain Free” dinner options from Newman’s in both can cat and dog food varieties. The first and primary ingredient is single source protein of Organic Chicken or Organic Turkey. These are made and sourced in the USA.
Look for Newman’s Organic items throughout the Pet aisle. Written by Jane N. Golub
Director In-Store Marketing Programs
IAMS SHAKEABLES
Iams Shakeables Soft and Chewy Treats for Dogs are the new sound of treats. Dogs will come running when they hear the shake of the can! They’ll also stay, sit and shimmy with joy for these soft meaty treats.
Great for training, playing, and teaching tricks. Or just because they’re a perfect way to show your furry friend how much you care. They’re made from real chicken, lamb and turkey and give your dog the great taste he loves.
Show your furry friend your love – with a shake! Look for Iams Shakeables in the Pet Food aisle.
MUCINEX FAST-MAX CAPLETS
Mucinex, the number one brand in cough and congestion**, introduces Fast-Max Caplets for multi-symptom cold relief.
Fast-Max Caplets combine the mucus busting power of Mucinex with maximum strength medicines* to help relieve your worse cold symptom – sore throat, fever, headache, sinus pressure and chest congestion.
Fast-Max Caplets are available in three different variants. You can find the one that is right for you in the Cold & Flu aisle at a Price Chopper Pharmacy near you. Feel better and move on!
**Based on IRI Unit Share Data for the 52 week period ending on August 12, 2012
*per 4 hour does. Use as directed