Written by Jane N. Golub Director In-Store Marketing Programs


Product-Detail-EnamelHealthColgate Enamel Health has a unique formulation.  It offers the same great benefits of everyday toothpaste. Its unique formula smooths your enamel in two ways: It replenishes calcium and other minerals back into enamel, filling in rough spots. Because of Enamel Safe Silica, Colgate Enamel Health polishes the enamel surface so germs are less likely to stick. Its Active Fluoride System protects enamel and prevents acid damage while offering better protection against future acid attacks. It helps enamel resist adhesion of bacteria and stains.  It also helps enamel maintain its shiny luster. Colgate Enamel Health is available in both Sensitivity Relief and Whitening variants in the Oral Care aisle of your local Price Chopper store.


Temptations Treats for Cats Brand introduces the launch of TEMPTATION TUMBLERS, the new bite-sized cat treat temptdesigned for owners to toss and roll, allowing cats to play while they snack! TEMPTATION TUMBLERS spark spontaneous fun and encourage cats to “Play Ball” providing cat owners with a new way to bond with their fur children every day.  Cats are playful by nature.  Cat play that mimics their instinctual hunting behavior has a direct and positive influence on their mental, emotional and physical wellbeing. By encouraging play, owners support their cat’s instinctive needs – and that makes both owner and cat happy.  With this interactive treat, playing with your food is encouraged and no longer considered a bad thing.  Simply open the bag, toss and watch your cat enjoy this exciting and tasty treat! Look for TEMPTATION TUMBLERS in the Pet Aisle.