Redeem your AdvantEdge Rewards points for MasterChef Knives*!
At Price Chopper and Market 32, we’re committed to helping home cooks thrive. For the sharpest deal in town, starting February 9th, you can redeem your AdvantEdge Rewards points for MasterChef Knives*! These high-end knives are versatile and dependable. And nothing makes meal preparation easier than a brand new set of professional kitchen knives.
MasterChef Knives* feature full tang, three rivet handle construction, and are ergonomically designed for comfort. Their blades offer an angled bolster design for precision control so that you can prep like a pro! Each knife is made for a specific function that enhances your knife skills and everyday meals. Choose from the following knives:
Large & Small Santoku: Meaning “three uses,” Santoku knives originated in Japan. They’re versatile and best for slicing, dicing and mincing veggies, meat and fish. With a thinner blade, they’re adept at more refined slicing.
Bread: Serrated bread knives are ideal for slicing through hard exteriors. Use them on everything from crusty bread to squash, melons and tomatoes.
Utility: A smaller version of a chef’s knife, utility knives have 6- to 8-inch long blades. This all-purpose knife can be used for chopping fruits and veggies, carving poultry or mincing garlic, onions and delicate herbs.
Cook’s: Cook’s knives are the go-to knives for professional chefs. Their broad and sharp blades are perfect for a variety of kitchen tasks, including chopping herbs, prepping meats and vegetables and much more.
Steak: Combining sleek design with superior performance, MasterChef steak knives are extraordinarily sharp and sturdy, offering precision and ease with every cut.
Start your MasterChef Knife collection* with just 750 Rewards points. Promotion runs 2/9/2020-4/18/2020 or while supplies last.
Visit pricechopper.com/rewards for terms & conditions.
Learn about other essential knives in our Kitchen Knives 101 blog!
©2020 MasterChef and the MasterChef logo are trademarks of Endemol Shine and licensed by Endemol Shine IP BV. All Rights Reserved. Used under license by TCC Global N.V., World Trade Center Amsterdam, Zuidplein 84, 1077XV Amsterdam, The Netherlands. *MasterChef the TV Series range of knives.
Location, Location…Location? The home.grown. Story of Philadelphia Cream Cheese
We provide a wide variety of home.grown. products to our customers, but did you know that one of America’s favorite cream cheeses is one these products? Philadelphia Cream Cheese is actually the product of small town Chester, NY, not Philly. So why is this tasty spread labeled Philadelphia when its roots are in NY? This is the tale of Philadelphia Cream Cheese.
As you can imagine there are a lot of myths of how Philadelphia Cream Cheese got its name. Tales such as “it originated in Philly then was stolen and brought to Upstate New York,” or “it’s from Philadelphia, NY” float around, but are untrue. According to the research done by world-renowned cream cheese expert Rabbi Jeffrey Marx, the name “Philadelphia Cream Cheese” is nothing more than a clever marketing scheme.
In the 1880s, Philadelphia was the country’s goldmine for all things dairy, producing the highest quality products due to its fertile land. At this time, many American dairy farms were producing a fresher, un-aged version of what in Europe is known as Neufchatel, a soft, crumby, mold-ripened cheese. Philadelphia was a hotbed for cheeses of this kind and had earned itself quite the reputation.
Meanwhile, in Chester, NY, dairyman William Lawrence was boosting the cream content in his cheese recipe, creating something new simply called, “cream cheese.” Lawrence was doing well, selling enough of his recipe to run a solid business, until he met New York cheese broker Alvah Reynolds. Reynolds pitched the idea of adding Philadelphia to the name of the recipe for better advertisement. Lawrence was intrigued, and “Philadelphia Cream Cheese” was born. Lawrence’s product became a booming success and eventually turned into the product that we love today.
Fast forward to the present day and cream cheese is still celebrated in neighborhoods in our region. In Lowville, NY, just a few miles from our Carthage Price Chopper, they host an annual Cream Cheese Festival featuring recipe contests, games, music, and more. Every year the event is a hit!
Craving cream cheese? Now that you know its rich, home.grown. history…it’s time to enjoy some! Find it at your local store or on our website, and check out our recipe picks below for some treats that put cream cheese in the spotlight!
7 Valentine’s Day Essentials Beyond Flowers and Candy
Valentine’s Day is approaching and love is in the air at Price Chopper and Market 32! We always enjoy the classic flowers and chocolates to help you put a smile on the face of your valentine. However, this year we thought we’d introduce you to some new Valentine’s Day ideas…you know, just to keep your special someone on their toes.
- Hallmark Cards: Never has there ever been a time when someone received a Hallmark card and it didn’t make them feel warm and fuzzy inside. You can’t go wrong with Hallmark, especially on Valentine’s Day when displaying your appreciation is imperative. Luckily, we have these joyful cards available at your local store for you to do just that!
- Hot Sauce: Hot sauce is definitely a Valentine’s Day sleeper. Just a small bottle makes a fantastic gift, and can heat up more than just your food. Check out our variety of hot sauces, from our classic PICS Hot Sauce to the fiery Hoff Sauce from our friends at Hoff and Pepper out in Chattanooga, Tennessee.
- NEW Market 32 Chocolate Covered Pretzels & Graham Crackers: Our bakery team took it into their own hands to add a new element to the chocolate covered treats game. Introducing NEW Market 32 Chocolate Covered Pretzels & Graham Crackers: trust us, they taste even better than they sound. Valentine’s Day is the perfect time to give them a try!
- Chocolate Dipped Strawberries: What more can we say about these? A Valentine’s Day classic that always has us looking forward to this time of year. We hand-dip them ourselves in store!
- Chocolate Dipped Pineapple: It all started during a strawberry shortage. Jim R., a former Produce Team Leader in our Newburgh, NY store never panicked, deciding to dip pineapple rings into chocolate as a substitute. His idea was a hit and the rest is history! We’ve offered these unique treats in our Produce departments around Valentine’s Day every year since then.
- Local Craft Beer: We partner with a wide variety of craft brewers in our region: folks like, Ithaca Brewing Company in Ithaca, NY, Stony Creek Brewing in Branford, CT, and Magic Hat Brewing in South Burlington, VT. Did you know you can build your own six pack in our stores? Combine all of your loved one’s favorite local flavors into one, and let them sip their way to Valentine’s Day glory.
- Price Chopper & Market 32 Limited Edition Valentines: Send your Valentine one of our custom sweet nothings before they run out! Visit our Instagram page here to view our latest set of custom valentines. Screenshot them and send them to your special someone!
Flowers and candy are great, and you can order flowers from us here, but there are a bunch of other ways to showcase your feelings this Valentine’s Day. Get creative and try something new from this list!
Happy Valentine’s Day!
Our February home.grown. Brewer of the Month: Brooklyn Brewery
We love all things local, and one of our favorite sectors of local food is local beer. There are so many different brews, flavors, and styles, and so many stories to tell! That’s why we’ve embarked on an exciting home.grown. adventure: to bring you fresh craft beer stories each month from our Northeast region. Our region is home to some of the best craft breweries in the world, and we’re telling their stories to our craft beer fanatics here on our blog.
Up next: Brooklyn Brewery!
When good beer is hard to find, sometimes you have to make it yourself. That’s exactly the story of Brooklyn Brewery. In 1988, Steve Hindy took his homebrewing knowledge from his days as a foreign war correspondent and started the business with his friend Tom Potter. Together they hand-delivered the first batches of Brooklyn Lager to a handful of local bars.
Today Brooklyn’s beers now travel to more than half the U.S. and over 30 countries. Brewmaster Garrett Oliver, a James Beard Award winner, and his team brew everything from classic styles to bold experiments, collaborating with their peers across the globe to keep pushing the boundaries of beer.
Brooklyn believes that great beer should be delicious, unpretentious, and support the community where it is enjoyed. This belief is engraved within the combination of flavors in its Brooklyn Lager. Toffee, toast, and caramel all unite with a dry-hopped aroma of grapefruit, flowers, and pine to represent the hometown.
Whether it’s at home or on the road good beer is always present at the best celebrations. That’s exactly where Brooklyn’s quirky Rosé de Ville shines. This sour ale harnesses perky raspberries and a tart edge, leading to a satisfying balance of sweet fruit and clean acidity. It’s bright, bubbly finish, and brilliant pink hue leaves your worries behind and lets the good times take over.
Interested in trying some Brooklyn brews?
Check out our in-store tasting schedule below to sample Brooklyn’s craft beer, take home some custom home.grown. coasters and more.
Saturday, 2/1: 11am-2pm at our Warwick Price Chopper
Saturday, 2/8: 11am-2pm at our Market Bistro Growler Station
Saturday, 2/15: 11am-2pm at our Clifton Shopper’s World Market 32 Growler Station
Saturday, 2/22: 11am-2pm at our Altamont Ave Price Chopper
Saturday, 2/29: 11am-2pm at our Newburgh Market 32
Interested in visiting the brewery?
Make the most of everything Brooklyn Brewery has to offer! Visit brooklynbrewery.com/ for taproom hours and menu, info on brewery tours and more.
Brewery House Address: 79 N 11th St, Brooklyn, NY 11249
The Big Dinner Game
Here comes the Super Bowl, and you want to have some great food, but need time to make your party game come together. We have some plays that will set you up for a win on Sunday and all week long!
First Quarter – start the week with this slow cooker pulled pork recipe Hawaiian Pulled Pork Sliders. Pair up with Bakery Cornbread. Shred the pork, season with spices or your favorite PICS BBQ Sauce, and freeze the rest for game day. Check out the home.grown. section of the store for some great local sauce options – put them out with the remaining pulled pork and offer a pulled pork slider bar! Some fresh Market 32 coleslaw completes that part of your event.
Second quarter – White Chicken Chili, another versatile meal that can be an easy weeknight meal. The recipe can be doubled/frozen/served on game day. Add fresh color with some chopped avocado, PICS Sour Cream and PICS Tortilla Chips and add to your game day buffet!
Third Quarter – Buffalo Rotisserie Chicken with an Iceberg lettuce Wedge Salad/Marzetti Blue Cheese dressing combo play add points to the board and points to your AdvantEdge card.
Fourth Quarter – PICS Hummus, Market 32 Fresh Guacamole, Market 32 Fresh 7 Layer Bean Dip, Fruit Burst Bowl and a fresh Veggie Platter team up create a snack play that everyone loves. This strategy means you have great snacks for the week and for the game.
Celebrate your win – Sweet treat Bakery fresh Gourmet Brownies and Halo Clementines make the final play fresh and fun!
The New Year and new decade has begun! Keep everyone happy and healthy eating together as often as possible, and enjoying some fun new meal and snack ideas. Using the new Know Your Colors nutrition guide can move your whole family toward eating well with smart choices that are also the easy choice.
Kick off the day with the Kids Cooking Club Peanut Butter and Jelly Smoothie.
Made with fresh strawberries and PICS Milk or PICS Almond Milk, you will power up everyone’s taste buds and morning energy with this fun PBJ combo. Need something with more protein? Get the benefit of probiotics and over 15 grams of protein when you pair PICS Icelandic Yogurt with Strawberries, Blueberries or Blackberries in a fresh yogurt parfait. Sprinkle some PICS Pumpkin and Flax Seed Granola (the bag you have been hiding in the pantry 😉) for whole grain crunch and flavor!
Sheet pan dinners that include Know Your Colors Protein and Heart Smart lean Pork Tenderloin or assorted pork chops, roasted with Empire apples, Carrots and Onions, checks all the boxes for great taste and great for you. A super side of PICS Quinoa and Veggie Bowls adds whole grain goodness to this hands-off, smiles-on meal.
Love Buffalo Chicken? Love Ravioli? Check out this mash-up fun twist on these favorites – fresh Market 32 Buffalo Chicken Ravioli! Find it in the fresh pasta Deli Case. Enjoy with a PICS Blue Cheese Dressing-topped Fresh Express Salad, or pair up with crunchy carrots and celery and that same PICS Blue Cheese Dressing to dip.
Snack Smarter with PICS Trail Mix and Market 32 Produce Snack Trays. Both are easy to grab and go – on the school bus, on your work break, or after your workout.
If a bag ban hasn’t happened in your area yet, it’s probably coming soon. This means that you will no longer be able to get plastic bags while grocery shopping. In case you missed our previous blog, “5 Substitutes for Plastic Bags at the Grocery Store,” we’re here to give you 5 additional plastic bag alternatives so you can be prepared.
Grocery cart bag
Grocery cart bags fit directly into a shopping cart and allow you to conveniently separate your items, such as keeping meat away from fresh produce. After checking out, place all the items back into the cart bags, then easily remove from the cart and place in your car.
No bag
If you’re only running into the store for a thing or two, opt for no bag! We have been trained that each time we go shopping, we need to leave with our items in a bag. You’d be surprised how quickly these small purchases can add up to a lot of unnecessary bags.
Pillow cases
This option may be a bit unconventional, but if you have a few extra laying around the house, it’s a great way to repurpose them. If you’re looking for your next DIY project, you can even add handles to the pillow case so it’s easier to carry.
Bring your own personal cart
Although these have been nicknamed “granny carts,” they’re a great option for groceries. Many of them are collapsible, so they can easily fit in your car. These carts will also make it easier to bring your groceries from the car to your house.
Woven basket
A woven basket can be a rustic alternative to plastic bags and can be used countless times. As long as you’re not worried about being able to tuck it into a small place, like in your car, this may be an option for you. It can even be used beyond grocery shopping, like for picnics, the beach, and other shopping trips.
Whichever option you choose, remember to bring it next time you’re shopping at your local Price Chopper/Market32. If you’re worried about forgetting your plastic bag substitute, try putting them in a place you’ll see them before leaving for the store, like by the door or in your car.
Eating Well Together – Know Your Colors Leads the Way
Ellie Wilson
MS, RDN Senior Nutritionist
At Price Chopper and Market 32, we are committed to bringing our customers and communities the foods they love and resources to enjoy delicious, nutritious and healthy lives. That commitment gets a big boost as we launch the Know Your Colors program, a nutrition attribute tag program that guides shopping in stores and online. Life is busy, and nutrition is personal – we believe we have created a resource the whole family can use to take care of themselves and each other.
The program includes 8 attributes, all of which meet strict standards to ensure your choices meet your needs. For example, the Heart Smart attribute includes criteria for sodium, saturated fat, carbohydrate quality and sugar management – all summed up in an easy to see red shelf tag that makes it fast and easy to compare and shop. Pick your favorite items and have more confidence you are making Heart Smart choices! Explore the store and look for Organic, Gluten Free, Whole Grain, Low Sodium, Carb Smart, Protein Smart and Plant Powered. Learn about the individual standards for each at cms-uat-pch.unataops.com/colors.
The program is rich in its ability to cut through labeling confusion – and even help you and your family learn more about eating well together! Solve some of your shopping frustration by using the shelf tags in the store. Picky kids? Let them “scavenger hunt” the Whole Grain shelf tag in the cereal section and everyone goes home happy to enjoy their “find”. Helping family members prevent or manage chronic health issues? You will find shopping stress goes way down and confidence goes up when you use the Low Sodium or Carb Smart shelf tags to short cut finding the right products for your lifestyle. Exploring Flexitarian or Mediterranean lifestyles? Plant Powered and Heart Smart attributes point you in the right direction. Shelf tag colors making finding items quick and easy, or, shop online and build your basket using the attributes right on our website. You may also discover old favorites make the grade and bask in the glow of knowing you are already on the right track.
Over 10,000 items have one or more attributes, and we are still adding items to the system! It is a great snapshot of the efforts food companies large and small are making to ensure they are part of the healthier lifestyle shoppers are seeking. Together, we can help you live well and choose well with Know Your Colors!
Introducing Bud Light Seltzer: It’s finally here and it’s unquestionably good
An easy-drinking hard seltzer with a hint of delicious fruit flavor. Bud Light proudly makes their hard seltzer through a unique 5-step filtration process ensuring the most refreshing taste possible – a clean finish, with no lingering aftertaste. Natural carbonation and quality ingredients like sparkling water, real cane sugar, and natural fruit flavor create a light and bubbly seltzer. Bud Light Seltzer is perfect for any occasion – enjoy for a casual night at home or an outing with friends.
Each 12 fl. oz. Bud Light Seltzer contains only 100 calories, 5% alc/vol, 2 grams of carbs. and less than a gram of sugar. Enjoy in 4 delicious flavors – Black Cherry, Strawberry, Lemon Lime, and Mango – Gluten free and no artificial flavors. Find at your local Price Chopper | Market 32.
If you like Bud Light, you’ll love Bud Light Seltzer. If you don’t love Bud Light, you’ll love Bud Light Seltzer. Please enjoy responsibly.
Click on each day below to see the locations and times to sample this exciting new item!
1:30 PM – 4:00 PM – Bethlehem 1395 New Scotland Avenue, Slingerlands
3:00 PM – 5:30 PM – Malta One Kendall Way, Malta
4:30 PM – 7:00 PM – Glenmont 329 Glenmont Road, Glenmont
11:45 AM – 2:15 PM – Erie Blvd 2515 Erie Blvd., Syracuse
11:45 AM – 2:15 PM – Commercial Dr 4535 Commercial Drive, New Hartford
11:45 AM – 2:15 PM – Glenmont 329 Glenmont Road, Glenmont
11:45 AM – 2:15 PM – Rome 1790 Black River Blvd., Rome
1:45 PM – 4:15 PM – Altamont Ave 1879 Altamont Avenue, Rotterdam
1:45 PM – 4:15 PM – Route 50 115 Ballston Avenue, Saratoga Springs
2:30 PM – 5:00 PM – Clifton Shoppers World Market 32 15 Park Avenue, Clifton Park
2:45 PM – 5:15 PM – Cicero 5701 East Circle Dr., Suite 100, Cicero
2:45 PM – 5:15 PM – Hudson Valley Plz Market 32 79 Vandenburgh Plaza, Troy
2:45 PM – 5:15 PM – Shaker Road 475 Albany Shaker Road, Albany
2:45 PM – 5:15 PM – Amsterdam 141 Sanford Farms Plaza, Amsterdam
2:45 PM – 5:15 PM – Bethlehem 1395 New Scotland Avenue, Slingerlands
4:45 PM – 7:15 PM – Niskayuna 442 Balltown Road, Schenectady
4:45 PM – 7:15 PM – Plattsburgh Market 32, 475 State Route 3, Plattsburgh
5:00 PM – 7:30 PM – Cobleskill 105 Plaza Lane, Cobleskill
10:45 AM – 1:15 PM – Amsterdam 141 Sanford Farms Plaza, Amsterdam
11:45 AM – 2:15 PM – Bethlehem 1395 New Scotland Avenue, Slingerlands
11:45 AM – 2:15 PM – Commercial Dr 4535 Commercial Drive, New Hartford
11:45 AM – 2:15 PM – Hudson Valley Plz Market 32 79 Vandenburgh Plaza, Troy
2:45 PM – 5:15 PM – Glenmont 329 Glenmont Road, Glenmont
2:45 PM – 5:15 PM – Route 50 115 Ballston Avenue, Saratoga Springs
3:00 PM – 5:30 PM – Market Bistro 783 New Loudon Road, Latham
4:00 PM – 6:30 PM – Plattsburgh Market 32, 475 State Route 3, Plattsburgh
*Demo dates and times are subject to change*
Roll Out a New Tradition with Martin’s Potato Rolls!
Martin’s Famous Pastry Shoppe is the home of Martin’s Potato Rolls – a Home.Grown small company with a big story. This multigenerational family business, based in Chambersburg, PA, was started in 1955. Now, it has become the international distributor of their unique golden potato rolls and breads. The family business has grown from a bakery in a garage to a company with multiple bakery sites and its own distribution company – the American dream, built generation by generation. On their website you can find the proud stories of their own and their business family – individuals that have worked 30 years or more moving the business forward, inventing machines and collectively creating their own future.
The tender, golden rolls and breads are fluffy and right-sized for anything you want to enjoy – like sandwiches, sliders, or snacks. The 100% whole wheat potato rolls and bread are a great alternative. Get creative with burgers, pulled chicken or pork, breakfast, lunch or dinner! They are also versatile – if you actually have leftover rolls, (you might have to buy 2 packages for that to happen!), they make a great base for a sweet or savory bread pudding or croutons.
Speaking of game day, grab tips, tricks, and recipes for hosting the ultimate game day party at https://www.martinsultimategameplan.com/.
Shop for Martin’s Potato Rolls at your local Price Chopper/Market32 location or at shop.pricechopper.com.
