Written by Rainy McEwan, Jr. Business Analyst

It's officially here!

Summer is officially here! In the Northeast we know that means we finally get three lovely months of respite from the cold winter, so we have to make the most of it! Between beach trips, hiking, and days at the pool, there’s one thing they all have in common: they require energy! Instacart can save you time and energy by delivering your groceries straight to your door in as little as two hours! Now you can have a lovely picnic instead of spending that time at the store!

Sunrise hike.....

Time to pack up in preparation for a sunrise hike? You’ll want some protein on the way! Bring some granola bars or cheese and crackers to easily snack on and keep your energy up. Don’t forget plenty of water, too! Once you reach the summit, what better way to celebrate your accomplishment than a nice breakfast spread? Muffins, turnovers, or bagels, just don’t forget the coffee!

Something about the fireflies in the humid summer air feels romantic, doesn’t it? But why wait until the weekend to sweep your significant other off their feet? With Instacart, delivery is available in as little as two hours, so you can have everything right at your door soon after getting home from work!  Start with a simple, light salad: greens and your favorite toppings, or save some time with a grab ‘n’ go salad! Then impress with your expertly prepared main course- some marinated chicken breasts, perhaps? Close out the meal with some fresh, ripe strawberries– light and refreshing, this aphrodisiac is everything to love about the season.

Cookout Classics

Classic cookouts require all the essentials: hot dogs, hamburgers, and snacky sides galore! You’ll need something for your guests to stack all your delicious treats on, just add some Simply Done designer tableware to your cart! But oh no, you realize you forgot potato salad and soda, and your guests are already arriving. Not a problem, Instacart here to save the day! Available at over 100 locations, just go to the website or app, add what you need to your cart and an Instacart shopper will pick up and deliver your items straight to your door! You can rest easy knowing that Instacart will be there for all your
mishaps, tight spots, and days where you really want to avoid leaving the A.C. this summer.

Acqua Panna® is a 100% still natural spring water from Tuscany. Crafted by nature, it flows through the beautiful sun-drenched hills of Tuscany. Each drop is naturally filtered and perfected by time on its 14 year journey to the spring, obtaining a special mineral balance for a smooth taste, like no other. This natural spring water is the result of an epic journey that started in 1564 when it was first bottled and continues strong to this day.


Acqua Panna is naturally alkaline from the source, with a pH of 8.0 or higher. The 1L (33.8 fl oz) plastic bottle has a new stylish and sophisticated design that is perfect to take with you on the go and is cup-holder friendly. Acqua Panna bottles are 100% recyclable and BPA free.


Acqua Panna is the perfect companion for every step of your journey. Discover more at www.acuqapanna.com.

Fourth of July

On July 4th, 1776, the colonies officially declared their independence from England. Thus beginning the long journey from the 13 colonies to the 50 states. Each year, Americans celebrate the Fourth of July to commemorate one of the biggest days in our country’s history.

A five-man team was appointed to present the colonies’ case for independence, including a few proud sons of our home.grown. states; John Adams of Massachusetts, Roger Sherman of Connecticut, Benjamin Franklin of Pennsylvania, Robert R. Livingston of New York, and Thomas Jefferson of Virginia, who was tasked with drafting the Declaration of Independence. The Continental Congress convened on July 1, 1776, to discuss the matter, with revisions of Thomas Jefferson’s Declaration continuing until the afternoon of July 4th, 1776. Finally, the Declaration was officially adopted.

There are many ways to celebrate the Fourth, fireworks, barbeques, hanging out with friends and family, or even becoming a U.S. citizen! Each year, over 14,000 people are welcomed in by U.S. Citizenship and Immigration Services. The process entails a series of requirements, such as being a permanent resident or green cardholder, the ability to speak, read, and write English, being of good moral character, passing of a citizenship test, and more. Certainly a strenuous task, but once citizenship is earned these newcomers help strengthen our nation as another contributor to our democracy.

One of the staples of good Fourth of July fun is going to see the fireworks. We discovered some of the most impressive displays the country has to offer. The Macy’s Fourth of July Fireworks in New York City is the largest show in the country. Using 3,000 effects in 25 action-packed minutes, the show is viewed by 3 million people annually. Other impressive displays include the DO A.C. Fourth of July Fireworks in Atlantic City, the Music City July 4th: Let Freedom Sing! show in Nashville, the National Mall Independence Day Celebration in Washington D.C., and the Addison Kaboom Town! show in Dallas. Looking for a blast of a show in our Northeast home? We recommend checking out the Boston Pops Fireworks Spectacular!

Anyway you choose to celebrate is your own freedom. Yet, no matter your plans we have everything you need to enjoy the day to the fullest. From PICS Ice Cream to barbeque sauce we are your one stop shop for all of the holiday essentials!

Happy Fourth!



https://www.cntraveler.com/galleries/2014-07-03/the-10-biggest-fireworks-displays-in-the-us http://immigrationimpact.com/2018/07/03/citizens-naturalization-ceremonies-fourth-july/#.XRTejflKiUk

International Sushi Day

What did Sushi A say to Sushi B? Wasabi!

Today is International Sushi Day and we’re rolling with excitement! Although a far cry from the sushi we enjoy today, this combination of rice and fish has been evolving for a surprisingly long time. With the holiday in mind, we did some research on where this creative cuisine came from.

The origin of sushi is surrounded by fun stories and mysteries. One famous tale tells of a woman who hid her rice pots in osprey nests in fear of thieves stealing them.  Eventually, she collected her pots and found that the rice had begun to ferment. She also found fish scraps from the osprey’s meals leftover in the rice. The mixture was delicious, and the woman discovered that the rice had actually worked as a method of preserving the fish.

Everyone loves the cute fables, but the actual history of sushi is more unclear. It was likely introduced in Japan in the 19th century, becoming popular alongside the spread of Buddhism. Part of practicing Buddhism means abstaining from meat, turning many to become big fans of fish. The Japanese themselves are credited with being the first to enjoy sushi as a complete meal, combining the fermented rice with the preserved fish. This combination is known as nare-zushi or “aged fish.”

Following its rise in popularity in Japan, sushi was introduced to America by way of Los Angeles. In 1966, Noritoshi Kanai and his business partner Harry Wolff, opened Kawafuku Restaurant in Little Tokyo. Kawafuku was the first to sell nigri sushi to American patrons. In 1970, Osho, the first sushi bar outside of Little Tokyo, opened in Hollywood and catered to celebrities. Soon after, sushi bars and restaurants popped up in Chicago and New York, allowing for a rise in popularity across the country.

You don’t have to go far to notice the impressive evolution of sushi over time. A dish that originated in Japan in now more prevalent than ever in the United States. With the endless variations of tastes and styles, there’s something for everyone. Fresh sushi is available in select stores: enjoy some today at your nearest Price Chopper or Market 32 with a fresh sushi counter!


Source: http://www.pbs.org/food/the-history-kitchen/history-of-sushi/

It’s Dairy Month and we’re putting some of our local dairy partners in the spotlight! Our region is home to some of the best milk in the world, and we’re proud to team up with a variety of local dairy farms here in the Northeast. When it’s made or grown here, we get it here!

Insight Dairy, Little Falls, NY

 A perfect example of one these dedicated dairy partners is Insight Dairy in Little Falls, NY. Insight is one of the Northeast farms that helps us bring you PICS Milk. At the young age of just 22 Jessica Hula-Fredericks purchased 93 Holstein milk cows. Today she owns 129 total cows and 97 head of young stock. In total the farm houses 300 milkers, 60 dry cows and 320 young stock. With the hard work of Jessica (and the cows), Insight Dairy has been a provider of PICS Milk now for over a decade. 

Thomas Dairy, Rutland, VT

Thomas Dairy has been a local partners of ours for over a decade. Placed perfectly in the hills of Rutland, VT the farm has been providing milk since 1921. Orin Thomas first purchased the farm in 1854, and his first purebred Holstein in 1901. When Thomas died in 1909, his son took over management of the farm, which had 40 Holsteins by then. By 1921, Thomas’ son was delivering milk to Rutland City, and Thomas Dairy was born!

HP Hood, Lynnfield, MA

Hood® has provided fresh, quality dairy products for 170 years. In 1846, the company was founded in Charlestown, Massachusetts and since then has expanded to become a national distributor of dairy products throughout the United States.

Hudson’s Dairy, Fulton, NY

We are a proud neighbor of Hudson’s Dairy, as they are located right around the corner from our Fulton store. Founded in 1931 by Daniel Hudson, Hudson’s was originally a 120-cow dairy in Granby. During the early 90’s, the dairy expanded and moved to its current address in Fulton. Today, the family’s third and fourth generations are in charge of the business.

There are lots of dairy farms in top-producing dairy states like California and Wisconsin, but we choose to source our PICS milk from our neighbors. It’s a part of our home.grown. philosophy that everything tastes better when it’s produced nearby. These farms are just a few of the many hardworking, dedicated neighbors that help us provide the highest quality, local products during Dairy Month and throughout the year!

Price Chopper is a chain of supermarkets serving customers in the Northeast United States with the Best in Fresh … and Low Prices. This blog was created to give our Chopper Shoppers the chance to be active in our community, to talk about what they love about our stores, and to offer constructive feedback about improving the shopping experience at Price Chopper.

Our June home.grown. Brewer of the Month: Genesee Brewing Company!

We love all things local, and one of our favorite sectors of local food is local beer. There are so many different brews, flavors, and styles, and so many stories to tell! That’s why we’re embarking on a new home.grown. adventure: to bring you fresh craft beer stories each month from our Northeast region; the best region in the United States if you ask us!

Up next: Genesee Brewing Company!

Located along the Genesee River, Genesee Brewing Company is the pride and joy of Rochester. Brewing began in 1857 when Reisky & Spies Brewery was established. But in 1878, Reisky & Spies was purchased and renamed as the Genesee Brewery.

Today, Genesee Brewing Company features a few classic, mainstay brews. Introduced in 1878, Genesee beer has become an American icon. Brewed with six-row barley malt, corn grits and hops from the Yakima Valley, this original taste will never get old. If you’re searching for a smooth, easy drinking experience, give Genesee Light a try. A tried-and-true light beer perfect for summer weather. Last but not least, the Original Genesee Cream Ale. As they say at the brewery, “Crack open summer” with this delightful vintage brew.

In addition to their classics, the brewery team always has something new in the works, like their Ruby Red Kolsch. We’ve been partnering with our home.grown. pals at Genesee for over 40 years, and we can’t wait to see what they come up with next!

Interested in trying some Genesee brews?

Check out our in-store tasting schedule below to sample Genesee craft beer, take home some brewery swag and more.

Saturday 6/1, 11am – 2pm at our Dewitt Price Chopper

Saturday 6/8, 11am – 2pm at our Clifton Shoppers World Market 32

Saturday 6/15, 11am – 2pm at our New Hartford Price Chopper

Saturday 6/22, 11am – 2pm at our Wilton Market 32

Saturday 6/29, 11am – 2pm at our Glenville Market 32   

Interested in visiting the brewery?

Make the most of everything Genesee Brewing Company has to offer! Visit https://www.geneseebeer.com/ for taproom hours and menu, get info on brewery tours and more.

Brewery House Address: 25 Cataract St, Rochester, NY, 14605

Hot sauce junkies, heat connoisseurs and spiciness fanatics: We’re comin’ in hot with our next monthly feature. Warm weather is finally here to stay, but we’ve been staying hot all year with our served-fresh Hot Sauce of the Month features!

Each month we’re bringing you fresh stories on a different sauce brand, sharing some flavor insights, stories behind the brands and more. Travel with us on an adventure consisting of varying degrees of heat each month!

June’s Feature: Horseshoe Hot Barbecue Sauce!

Hot sauce doesn’t have to be just hot sauce. Have you tried hot BARBECUE sauce? We’re big fans.

Rhinebeck NY’s Horseshoe Brand set out on their heat journey originally to craft unique hot sauces. After perfecting traditional hot sauce, they expanded their horizons into varying degrees of heat with unique flavor profiles like Kiwi Jalapeno. After they became a well-known player in the hot sauce game, they expanded their horizons even further and introduced their Barbecue and Hot Barbecue Sauce to the world, and we couldn’t wait to begin offering it to our shoppers!

What’s Horseshoe Brand’s big differentiator in their Barbecue sauces? No added smoke. The sauces are all natural, hand-crafted and produced here in the Northeast in New York’s Hudson Valley. And, something at the top of their priority list: creating a perfect blend of heat and flavor in all of their products. If you’re a hot sauce addict but haven’t thought much about spicy BBQ sauce, give Horseshoe Brand’s sauce a try. We’re fairly certain you’ll be hooked like we are!

Learn more about Horseshoe and view heat-friendly recipes at horseshoebrand.com.

Turn up the BBQ heat with Horseshoe Brand this month, and tune in next month for our July Hot Sauce of the Month!

Happy International Hamburger Day!

We’ve got some juicy news: Today is International Hamburger Day! It’s the perfect opportunity to fire up the grill and embrace the early stages of grilling season. Sit back, relax, and prepare your patties to the delicious tune of hamburger history.

Nowadays, hamburgers are everywhere. But where did they originally come from?

Ground beef first became a part of the human diet all the way back in Mesopotamia approximately 10,000 years ago. But it wasn’t until 1848 that the hamburger started to take shape. Political up rise stirred the German Confederation causing massive amounts of people to immigrate to the United States. Naturally, with the German people came German food. “Beer gardens” found success in American cities, and butchers introduced a smorgasbord of traditional meats. The city of Hamburg had a previously-established reputation as an exporter of high-quality beef, so when the German culture began to make its mark in America, restaurants advertised their “Hamburg-style” chopped steak.

Soon after, it was discovered that preparations of raw beef, whether it be chopped, chipped, ground, or scraped, were a common factor in digestive issues. But in 1867, stomachs were settled when New York doctor James H. Salisbury made the wise suggestion that cooked beef patties could be just as healthy. Cooks and physicians alike quickly adopted the “Salisbury Steak.” Meanwhile, the first popular meat grinders for home use became abundant, setting up for an explosion in the availability of ground beef.

Just before the end of the 19th century, the hamburger made its first appearances on a bun, though the stories are contested. Lunch wagons, fair stands and roadside restaurants in Wisconsin, Connecticut, Ohio, New York and Texas have all been credited with leading this initiative. Despite the disagreements, it’s true that the concept of a burger-on-a-bun was first introduced wide-scale at the 1904 St. Louis World’s Fair, an event that put the spotlight on many new food concepts such as waffle ice cream cones, cotton candy, and one of our favorite beverages: iced tea!

Celebrate history by enjoying your own hamburgers this holiday: Stop by your local store for all of your preparation needs. We’ve got you covered, from Certified Angus Beef to condiments and toppings.

Happy International Hamburger Day!

Source: https://www.history.com/news/hamburger-helpers-the-history-of-americas-favorite-sandwich

It’s National Chocolate Chip Day and we’re excited to celebrate!

Chocolate chips themselves may appear small, but there is nothing minuscule about the impact they have had on the sweets game. They’re included in a number of classic recipes, including the chocolate chip cookie, a treat that has warmed our hearts with tasty satisfaction for decades. But whose idea was it to first implement this essential ingredient in baking? We did some research to find out.

Interestingly, it is said that chocolate chips were first introduced here in the Northeast in Massachusetts, at the Toll House Inn. The story tells that owner Ruth Wakefield was baking her signature Butter Drop Do cookies when she ran out of baker’s chocolate. Acting quickly, she substituted in chopped up semi-sweet chocolate in its place. The cookie became known as a chocolate chip cookie, and the chopped up chocolate pieces became known as chocolate chips. Most fascinatingly, the chopped up chocolate actually came from a Nestle chocolate bar, gifted to Wakefield from Andrew Nestle himself.

Wakefield landed a deal with Nestle. Wakefield’s chocolate chip cookie recipe would be placed on the back of every bar of semi-sweet chocolate sold by Nestle, and in return she would be given a lifetime supply of their chocolate. To this day you can find the “Nestle Toll House Chocolate Chip Cookie” recipe on the back of their morsel packages.  And yes, at Nestle chocolate chips are known as morsels. Nestle first started selling their morsel packages in 1940 and the signature ingredient did not use the term “chips” until other brands like Ghirardelli and Hershey’s came about.

Luckily, your chocolate chip celebration can start right here with us! Pick up a package of Nestle Toll House Semi-Sweet Chocolate Morsels at your local Price Chopper/Market 32. Make the chocolate chip cookie recipe on the back of your package, add them to your favorite ice cream, or simply eat them right out of the package…it’s totally acceptable, don’t listen to the naysayers.

Happy National Chocolate Chip Day!

Source:  http://mentalfloss.com/article/56739/brief-history-chocolate-chip