Find the greatest assortment of new items at your nearest Price Chopper or Market 32.  New collections and brands appear regularly in every department and in every aisle so make it a point to spot the purple NEW tags on all the items that just recently arrived.  

Get adventurous and you just might find a NEW favorite. 

new items february

shop NEW ITEMS today!

february new items

Rachael Ray Big Life Dog Food

Introducing Rachael Ray® Nutrish® Big Life™ a NEW dry dog food product big dogs will love located in the pet aisle that includes a 14lb and 28lb bag with flavors like savory chicken with veggies and barley as well as hearty beef with veggies and brown rice!

Michelob Ultra Organic Pack

USDA Certified.. As real as it tastes. Must be 21+ to buy - We ID. Please enjoy it responsibly. Not available in all stores.

Ocean Spray Cravelology

Ocean Spray® Craveology™

Looking to shake up your snack routine? Ocean Spray® Craveology™ delivers a snack that is bursting with bold flavor and health benefits. Dried fruits and nuts are paired with herbs, spices and sweet ‘n savory seasonings for crave-worthy combinations. With low sodium, 3g of plant protein, and no artificial colors, flavors or preservatives, discover a snack with all of the adventure and none of the guilt. Available in Tuscan Herb and Spicy Coconut Curry in the nuts and trail mix aisle!

FAGE Best Self Yogurt

NEW FAGE BestSelf yogurt is here! Discover the heavenly taste of real dairy Greek yogurt without the lactose. FAGE BestSelf is rich, creamy, low-fat and protein-packed, made with 100% natural ingredients. Available in Vanilla, Strawberry and Blueberry. Find it in the dairy aisle today. FAGE BestSelf yogurt. Unbelievably lactose free.

Market 32 pasta

We are excited to introduce 4 NEW delicious items to our Market 32 pasta offering. All of our Market 32 pasta items are Imported from Italy, made with soft wheat flour, cage-free eggs and filled with premium ingredients.

Market 32 Chicken Sausages

For an authentic Italian meal, pair with our new Market 32 Chicken Sausages. Like our Market 32 pastas, Market 32 Chicken Sausages are all free from artificial ingredients and added preservatives.

market 32
Take & bake pizzas

Six scrumptious varieties including Margherita 

Cheese  •  Pepperoni  •  Margherita  •  Meat Lovers  •  Spinach  •  Bacon & Goat Cheese  •  Mushroom & Blue


Savory and delicious on its own, or add some toppings to make it a meal. The possibilities are endless!

Try these delicious topping ideas on your pizza bagel today!

Basil, tomatoes, and fresh mozzarella

Ham, pineapple and bacon

PICS pizza sauce, cheese and pepperoni

Pesto Mozzarella Basil and Prosciutto

sausage, peppers
and egg

Read About New Items

New Items: FAGE BestSelf® Yogurt

New Items: FAGE BestSelf® Yogurt NEW FAGE BestSelf® Lactose Free Greek yogurt is here! Discover the heavenly taste of real dairy Greek yogurt without the lactose. FAGE BestSelf is available

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New Items: Wanu Water

New Items: wanu water “95% of American adults are deficient in fiber, so we created wanu water as an easy + delicious way to get 24% of your daily fiber

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New Items: King Arthur Spices

New Items: King Arthur Spices Espresso Powder: A baker’s secret ingredient for rich chocolate flavor   Now available in the Spice aisle, you can find King Arthur Baking Company’s most

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New Items: Gary’s Quick Steak

New Items: Gary’s Quick Steak Gary Rohwer of Gary’s QuickSteak has reinvented the effort it takes to make a great cheesesteak, without sacrificing the flavor, and now we’re bringing his

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We Deliver in as Little as an Hour

We’ve partnered with Instacart to offer you the convenience of grocery delivery. Instacart’s network of personal shoppers will grocery shop for you and deliver your order directly to your doorstep so you can spend more time doing what you love.

Let us do the shopping for you

Pick your items online and then pick them up at the store. You don’t even need to leave your car; our personal shoppers will bring your groceries to you. It’s that easy!  

shop new items in a store near you