How Peanut Butter Met Jelly
Ellie Wilson, MS, RDN, CDN
April 2nd is National Peanut Butter and Jelly Sandwich Day! The peanut butter and jelly sandwich is a lunchbox icon, enjoyed by generations. Just as iconic are two of the brands America has grown up with – Skippy Peanut Butter, and Welch’s Concord Grape Jelly. How they got together went something like this…- 1894 – Peanut butter was invented, but it is oily and hard to transport
- 1918 – Welch’s “Grapelade” (jam) is introduced, and added to U.S. soldiers rations
- 1922 – Joseph Rosefield invents processing to keep ground peanuts and peanut oil blended
- 1923 – Welch’s brings their famous Concord Grape Jelly to market
- 1932 – Joseph Rosefield starts his own company, Skippy Peanut Butter
- Taste and texture: sweet, salty, creamy, crunchy – something for everyone
- Thrifty and practical – budget friendly and quick to make
- Comfort food – PBJ sandwiches are easy to enjoy, every day or once in a while
- Food safety – no cooler required, PBJ sandwiches are good travelers
Drink to Your ❤️ Health
Ellie Wilson, MS, RDN Senior Nutritionist
Did you know – your heart beats over 100,000 times per day? Something that works that hard for you needs good care and nutrition. Welch’s 100% Grape Juice can be part of your solution. Each glass is made with over 40 Concord grapes and delivers 250 mg of polyphenols – natural plant nutrients that help support a healthy heart. In fact, Welch’s 100% Grape Juice provides many of the same heart-health benefits as red wine. The small but mighty Concord grape is an original American “super” fruit. The first vines were successfully cultivated in 1849, in Concord, Massachusetts. While this grape can be hard to find fresh, Welch’s 100% Grape Juice is made with whole Concord grapes – skins, seeds and all – making it a great way to enjoy the heart-health benefits of this special grape anywhere, all year long. According to the Dietary Guidelines for Americans, 8 oz. of 100% grape juice counts as one cup (2 servings) of fruit. It is considered a healthy beverage choice with no added sugar. In a glass or as part of a delicious recipe – celebrate American Heart Month this February with the great taste and heart-health benefits of Welch’s 100% Grape Juice. Download Welch’s Recipe E-Book for variety of delicious recipes certified as heart-healthy by the American Heart Association®. And, bring home the super taste and super nutrition of Welch’s 100% Grape Juice, all at a super price! Written by Jane Golub Director In-Store Marketing Programs July 9, 2017WELCH’S FRUIT ROLLS
Peel into NEW Welch’s Fruit Rolls and unroll the fun – one delicious bite at a time. The entire family will love each mouthwatering variety including White Grape Strawberry, Berry and Tropical Punch. Welch’s Fruit Rolls feature fruit as the first ingredient, contains 100% daily value of Vitamin C and 25% Vitamins A & E. Welch’s Fruit Rolls are Gluten Free, Peanut Free and contain No Preservatives. Welch’s Fruit Rolls are perfect for the entire family at home or on the go. Look for Welch’s Fruit Rolls, along with other Welch’s snack items, in the Fruit Snacks aisle. Written by Ellie Wilson, MS, RDN March is #NationalNutritionMonth, an exciting time to get energized about delicious foods that power great health. One of my favorite ways to do that is to highlight fresh produce and products that connect all the dots – history, farm-to-table, flavor, and nutrient power that is easy to enjoy in many ways. This led me to our friends at Welch’s, an iconic company bringing the unique Concord grape to your table with wonderful Welch’s 100% Grape Juice. The Concord grape was developed in the mid-19th century by farmer Ephraim Wales Bull. He worked to develop a grape that could thrive in the harsh climate and sandy soil of the Northeast. He was successful in 1849, and named the new North American native grape for its birthplace of Concord, Massachusetts. Fast forward to present day, and the descendants of that original vine are grown in very specific, cooler microclimates, including the “grape belt” in Western New York, on the southeastern shore of Lake Erie. Over 250 New York farm families, a large part of the nearly 1,000 family farmers that make up the cooperative that owns Welch’s, carefully tend the vines and focus on the harvest that is concentrated into a few short weeks each fall. Welch’s deep, rich 100% grape juice is full of the Concord grape’s purple power and delivers beneficial plant nutrients called polyphenols. In fact, 100% grape juice provides many of the same polyphenols and heart-health benefits as red wine. This juice is wonderful as a drink on its own and as a versatile ingredient for recipes your whole family will enjoy. Check these two heart-healthy recipes out and surprise your family and friends with great dishes you will keep on your go-to list. Our Signature salmon fillets will serve up beautifully in this Spiced Salmon Fillet with Welch’s 100% Grape Juice – support heart health and get one of your two recommended seafood servings for the week! Click for recipe. Easy and quick, lean pork tenderloin comes to life with these Sweet and Spicy BBQ pork and bok choy skewers. Click for recipe. Bonus! Print the coupon, explore and enjoy the goodness of the grape with Welch’s! Written by Jane N. Golub Director In-Store Marketing Programs October 18, 2015WELCH’S FRUIT & BOTANICAL
Introducing NEW Welch’s Fruit & Botanical flavored juice beverage. Extraordinary refreshment, anytime! Welch’s Fruit & Botanical is a unique juice beverage blended with flavorful botanical ingredients. The result? Crisp, lively refreshment that cools to the core. Made with real fruit juice No high fructose corn syrup No artificial sweeteners No artificial flavors No preservatives Available in three uniquely refreshing varieties: Raspberry Hibiscus: The subtle flavor of hibiscus adds a hint of refreshing citrus notes to the fresh-picked taste of raspberries for a light, crisp finish. Cucumber Watermelon: The subtle flavors of sweet juicy watermelon and crisp cool cucumber pair perfectly for a light and lively lift in every sip. Strawberry Blossom: The subtle elderflower blossom flavor adds a cool, refreshing accent to the sweet taste of ripe strawberries for a crisp aromatic finish with berry undertones. There’s no reason not to fall madly in love with every delicious sip! Look for Welch’s Fruit & Botanical in the Dairy aisle.ZIPLOC MEGA-PACK
Ziploc delivers unbeatable food storage protection, but also helps consumers organize and gain control over the chaos of life! Snacks, supplies, leftovers, laundry piles, puzzle pieces, presents and messes come in all shapes and sizes. Thankfully, Ziploc has everything you need to contain it – whatever “it” is. Ziploc continues to bring new innovation to the category! The new Easy Open Tabs make the bag easier to open while continuing to provide superior protection. Ziploc is the only brand to offer total storage solutions: Zipper bags, Pinch N Seal bags, Containers, Oversized Storage, Cooking Bags and Organized Living! Maximize fun and minimize mess with everyday food ideas, tips for the family, DIY for the home and ways to host events you guests will love. Look for Ziploc Mega-Pack in the Storage aisle. Written by Jane N. Golub Director In-Store Marketing Programs Fresh picked taste is finally in the Juice aisle! Farmer’s Pick by Welch’s is a line of 100% juice that delivers the closest to fresh fruit taste without any artificial ingredients. Each bottle is made with unfiltered juice, which gives it extra body and flavor. The result is a delightful and delicious taste experience that is different from the everyday juice aisle. And there aren’t any artificial ingredients, which means no artificial flavors, preservatives or synthetic colors added. Farmer’s Pick comes in three flavors: Concord Grape, Mango and Blackberry. Each flavor is blended for a fresh picked taste that highlights full body fruit notes and aroma. Farmer’s Pick is perfect for the morning or for a burst of flavor later on in the day and both kids and adults will enjoy the delicious taste. Fine Farmer’s Pick by Welch’s in the Shelf Stable Juice section.MILO’S KITCHEN HOME-STYLE DOG TREATS
They started making Milo’s Kitchen Dog Treats because they believe your dog deserves treats made with the same quality of ingredients and care that you want with your food.- 100% real beef or chicken is the #1 ingredient
- No artificial flavors or color – all products are carefully prepared to bring out all the flavors your dog loves
- Made in the USA – 75% of consumers say they only buy or look for Made in USA dog treats