Written by Jane Golub Director In-Store Marketing Programs June 19, 2016   QUAKER BREAKFAST FLATS   Full of delicious ingredients to help fill you up and help satisfy even the busiest of mornings – introducing NEW Quaker Breakfast Flats. Quaker Breakfast Flats   At the heart of their newest creation, you’ll find delicious ingredients like crunchy almonds, tart cranberries, sweet bananas, golden raisins and whole grain oats.   Open a box of Quaker Breakfast Flats and discover a treasure trove of taste with three delicious flats in each serving!   With real fruit, crunchy nuts and 18g of whole grains – all at less than 200 calories – Quaker Breakfast Flats are a great snack to help satisfy your morning hunger, wherever the day takes you.   Look for NEW Quaker Breakfast Flats in the Granola Bars aisle. Written by Jane Golub Director In-Store Marketing Programs June 12, 2016 SARGENTO SNACK BITES Introducing Sargento Snack Bites! Real Cheese lovers get BIG FLAVOR in a little bite! Sargento-Snack-Bite-Flavor-Colby-Pepper-Jack-900
  1. Savory Garlic & Herb Jack:  Garlic and Herbs complement the rich taste and semi soft texture of Creamy Monterey Jack Cheese.
  2. Colby Pepper Jack:   Monterey Jack with Habanero and Jalapeno peppers mingles with Colby Cheese to add a little kick this delicious blend.
  3. Wisconsin Sharp Cheddar: Flavorful and bold with just the right amount of bite, perfect for adding a little of zing to snack time.
  4. Chipotle BBQ Cheddar: Mild Cheddar meets Smoky BBQ Seasoning for BIG flavor in a little bite!
These classic combinations are perfect for adding a burst of flavor to snacking occasions. Find Sargento Snack Bites in the Dairy aisle Cheese section – and enjoy anytime! Written by Jane N. Golub Director In-Store Marketing Programs

100pct_farmerspick_grape_210x356FARMER’S PICK by WELCH’S

                Fresh picked taste is finally in the Juice aisle! Farmer’s Pick by Welch’s is a line of 100% juice that delivers the closest to fresh fruit taste without any artificial ingredients.  Each bottle is made with unfiltered juice, which gives it extra body and flavor.  The result is a delightful and delicious taste experience that is different from the everyday juice aisle.  And there aren’t any artificial ingredients, which means no artificial flavors, preservatives or synthetic colors added. Farmer’s Pick comes in three flavors: Concord Grape, Mango and Blackberry.  Each flavor is blended for a fresh picked taste that highlights full body fruit notes and aroma. Farmer’s Pick is perfect for the morning or for a burst of flavor later on in the day and both kids and adults will enjoy the delicious taste.  Fine Farmer’s Pick by Welch’s in the Shelf Stable Juice section.

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                They started making Milo’s Kitchen Dog Treats because they believe your dog deserves treats made with the same quality of ingredients and care that you want with your food. Look for all of Milo’s Kitchen wholesome and delicious flavors including Chicken Grillers Chicken Recipe with Natural Smoke Flavor, Grille Burger Bites with Sweet Potato and Bacon and Steak Grillers Beef Recipe with Angus Steak. Visit Milo’s Kitchen to learn about these products and to sign up for special offers. The best treats come from the kitchen.  Available in either 2.7/3.0 size bags or 15 0 18 oz. size bags.  Look for all these delicious real meat dog treats in the Pet Food aisle.

Written by Jane N. Golub Director In-Store Marketing Programs


           untitled     To feel cleaner and fresher than toilet paper alone, Cottonelle Fresh Care Flushable Cleansing Cloths Upright Dispenser gives you a shower-fresh feeling that leaves you confidently clean. Pair Cottonelle’s Flushable Moist Wipes Upright Dispenser with toilet paper as part of your bathroom routine.  Nothing leaves you feeling cleaner than Cottonelle Fresh Care Flushable Wipes and Cottonelle Clean Care toilet paper (vs. comparable leading national brand products). Cottonelle Fresh Care Cleansing Cloths Upright Dispenser is available in the Bath Tissue aisle.


                NEW Purina Tidy Cats Lightweight Litter is now available at Price Chopper! All the Strength, Half the Weight. NEW Tidy Cats Lightweight Litter offers continuous odor control and light, tight clumps for easy clean up.  It’s powerfully absorbent and 99.9% dust free. Learn more about it at www.tidycats.com/lightweight. Find Purina Tidy Cats Lightweight Little in the Pet Aisle.  Tidy says “Toss me that litter!” Written by Jane N. Golub Director In-Store Marketing Programs


                HO_ClassicMac_MildCheddCows275x414Introducing new Horizon Macaroni & Cheese.  Horizon exists to bring nutritious solutions to mom, so she can provide a healthy foundation for her family.  We all know kids love macaroni & cheese, but mom is looking for more products made with simple, delicious and responsibly produced ingredients. Horizon’s Mac & Cheese is the only national brand with “real organic cheese” in every box.  You can find the “Classic” variety with “real organic cheese”, the Super Mac with “real organic cheese” and 12 grams of protein and the Organic Mac that is USDA Certified Organic.  All varieties have no artificial flavors, colors or preservatives and no HFCS. Look for the Horizon Macaroni & Cheese in the Natural aisle.      

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                Introducing two NEW items from The Pictsweet Company – a family owned grower, packer and distributor of select vegetables since 1945. First there’s Pictsweet’s 9 oz. Steam Deluxe Edamame and Super Sweet Corn – “Edamame Succotash” as they say on their bright red bag!  They blend Pictsweet’s Shelled Edamame with beautiful kernels of the sweetest corn in a steamable bag!  Pictsweet takes Succotash to a trendy new level. Second is Pictsweet’s Deluxe 12 oz. Baby Leaf Kale, which is also unique to the Pictsweet brand.  Pictsweet worked with their seed suppliers in their Tennessee backyard to get just the right variety that they grow and pack right here in the USA.  It’s the same Baby Leaf variety served in many of the Northeast’s finest restaurants.  Prized as a leafy green vegetable that is an excellent source of Vitamin A, it has zero grams of sugar, is very low in sodium and is naturally fat free. Look for the two new Pictsweet items in the Vegetable section of the Frozen aisle. Written by Jane N. Golub Director In-Store Marketing Programs


                Fabuloso makes your nose happy!  Now available as a pourable that removes grease and dirt. Discover the long lasting freshness of Fabuloso multi-purpose cleaner that leaves your home shiny clean, fresh and fragrant. Fabuloso understands the importance of knowing not only what is in their products that you and yours family use, but also why they are in there.  That’s why they share the product ingredients and their purpose in each scented formula.  Just go to Fabuloso.com. Available in three wonderful scents sure to make your housecleaning an enjoyable experience – Lavender, Bleach Alternative Spring Fresh and Ocean Paradise. Look for Fabuloso House Cleaner in the 22 oz. convenient pourable bottle in the Household aisle.


                Combining customer favorites into one mix, Setton Farm’s Dried Veggie Chips, packed in a resealable tub, have a little bit of everything. Sweet Potato, Squash, Carrot, Green Beans and Taro with Sea Salt create a crunchy snack that is a perfect alternative to regular potato ships. Setton Farms Veggie Chips are Kosher and contain no preservatives or trans-fat, making them a smart choice. Setton Farms Veggie Chips are delicious on their own as a snack or you can use them to scoop your favorite dip and satisfy any craving. Look for Setton Farms Veggie Chips in the Produce Department.

Written by Jane N. Golub
Director In-Store Marketing Programs


imagesTurn treat time into play time with NEW Beggin’ Party PoppersTM now available at Price Chopper!

New Beggin’ Party PoppersTM Beggin’ – wrapped cheese flavored cubes you pop off a rubber pig’s nose – which sends your dog flying after them!  New Beggin’ Party PoppersTM come in a canister with a pink pig’s head.  When the treats are gone, just pick up a refill pouch.

Look for Beggin’ Party PoppersTM in the Dog Treats aisle at Price Chopper today!


                Black tea meets green tea in Tetley’s new flavor enhancing blend.  Tetley has a new blend of tea that combines black tea and green tea in the same bag.  The blend, which offers the combined antioxidant strength of both teas, was created for a smoother taste with the black tea making up most o the blend and cutting the bitterness usually associated with green tea.

Black tea and green tea both come from the same plant.  The difference is in how they are processed.  Green tea is steamed or heated to ensure that it won’t oxidize or “ferment”, while black teas are fully oxidized or “fermented”.

Research has shown that both black tea and green tea are high in disease-fighting antioxidants and have significant health benefits.  Don’t you deserve the best of both?

Look for Tetley Black & Green Tea in the Tea aisle.

Looking for something sweet to give your Valentine this year?  Stop by your local Price Chopper Bakery department to find hand crafted and uniquely designed, sweets and strawberries using genuine dark chocolate truffle!


Make a chocolate lover’s fantasy come true with an elegantly designed heart cake. Enjoy a rich, chocolate sponge cake topped with French Chocolate mousse made from Belgian chocolate and heavy cream. This decadent dessert is elegantly finished with a layer of chocolate ganache and garnished with a handmade milk chocolate heart…..all this for just $12.99! Written By: Wes Holloway Vice President of Diversity photo (2)Black History Month affords all of us an opportunity to acknowledge the many, but seldom known, contributions made by African Americans to help make our world a better place. Each year, Price Chopper develops messaging for our stores to celebrate these significant achievements, and while choosing which stories to tell, it occurred to me that the Golub Family and Golub Corporation have their own history of significant achievements relating to diversity and inclusion, and this would be a good place to share them. Throughout an 82 year history in the grocery Industry, Price Chopper, the Golub Corporation, and Golub family members have been champions for human rights, fair treatment and improving the quality of life of our neighbors. In 1963, our founder’s son, Ben Golub, served as chairman of a five-man committee that established the Schenectady Commission on Human Relations. This was the first local body in NY State established to deal with discrimination complaints. The following year, Ben and members of the Commission traveled to Washington to urge passage of the Civil Rights bill that was stalled by a Southern filibuster. Jane Golub, wife of Neil, our Executive Chairman, received endorsement in 1987 from the Greater Capital Region Teachers Center for the K-12 curriculum she developed to help teachers reduce prejudice in students and classrooms. The program, “A World of Difference,” is still used to build awareness of how differences contribute to a vibrant, productive community. An anti-bullying module was recently added to the curriculum. Annually, Price Chopper conducts Diversity/Inclusion training classes to make our teammates aware of their role in this important initiative. We are vigilant in developing policies to ensure that our environment is welcoming, and teammates and guests are valued and respected, without regard to race, religion, disability, gender, veteran status, lifestyle or age. Our Teammate Code of Conduct reflects a commitment to fostering work environments that are free from bias, prejudice, bullying and intimidation. Price Chopper and the Golub Corporation value and embrace the rich diversity present in each of the communities that we serve. Over the years, we have partnered with culturally diverse community organizations in support of programs, projects and celebrations to serve the needs of our fellow citizens. Our partners include NAACP branches, YMCAs, YWCAs, Boys & Girls Clubs, and Black History Month celebrations across our footprint, as well as the Schenectady Human Rights Commission, Centro Las Americas, Hamilton Hill Arts Center, Martin Luther King Birthday celebrations in Utica, Albany and Schenectady, NY, the Tri-India Association, the Association of Nigerians of the Capital Region, Faith Communities, Building Bridges, Bridges Out of Poverty, In Our Own Voices, and 100 Black Men. As Vice President of Diversity for Price Chopper Supermarkets, I take great pride and pleasure In sharing some of the lesser-known but great accomplishments of African-Americans. I take the same pride and pleasure in shining a light on the lesser known accomplishments of the family behind this company and the company itself, for its continued support of individuals and groups from diverse cultural backgrounds. As we celebrate Black History Month, I encourage all of us to celebrate the wonderfully diverse nature of the neighborhoods where we live, work and play! Written by Jane N. Golub Director In-Store Marketing Programs


Untitled                The goodness of strawberries comes together with the rich indulgent taste of dark chocolate.  Dole Strawberry Dippers are fresh, frozen strawberry halves covered in rich decadent dark chocolate. Dole Strawberry Dippers come in portion controlled convenient packaging and have only 60 calories per pack – containing four strawberry halves.  Strawberry and Dark Chocolate is a perfect combination that has been loved by everyone and now a frozen alternative gives you an opportunity to have it ready at any time for parties or as a healthy snack. Snacking just got sweeter with new Dole Strawberry Dippers. Dole continues to reinvent Frozen Fruit by offering consumers easier ways to incorporate fruit into their diets with an emphasis on Quality.  Dole has a variety of other frozen fruit like wildly Nutritious Fruit Combinations, Ready-Cut-Fruit, Smoothie Shakers and Banana Dippers.  Dole is your brand for quality and innovation.  Look to Dole for always bringing healthy and delicious product to market.  Indulge in Healthy Goodness! Look for Dole Strawberry Dippers in the Frozen aisle.


                Bumble Bee Italian Style White Clam Sauce and Tuscan Style Red Clam Sauce have arrived!  These are delicious “Old World” recipes from the leading brand of clam! Made with FRESH chopped clams, not minced! Bumble Bee Clam Sauce has more clams in every bite.  Using North Atlantic Clams and a delicious mixture of olive oil, garlic, spices and tomatoes, both flavors are a premium p0roduct that you will love! Look for Bumble Bee White and Red Clam Sauce in the Sauce aisle.