Written by Jane N. Golub
Director In-Store Marketing Programs
NEW DAIRY PURE by Garelick Farms New Dairy Pure by Garelick Farms is kept pure with a 5 Point Purity checklist so your milk’s purity is something you never have to worry about.  Dairy Pure by Garelick Farms is the same pure milk inside, now backed by the 5 Point Purity checklist below to ensure their milk starts pure and stays pure:

Garelick Farms is passionate about the purity of their milk so you can rest assured you’re getting only the purest healthiest milk possible.  Visit www.DairyPureMilk.com for more information. 

Look for Dairy Pure by Garelick Farms in the Milk section of the Dairy aisle.

DURACELL EASYTAB HEARING AID BATTERIES

Hearing loss is a common problem, affecting 35 million Americans.  Duracell EasyTab Hearing Aid Batteries are easy to hold, replace and remove.  An extra-long tab makes it simple to handle and its lightweight packaging is easy to open.  They are color-coded by size in yellow, orange, brown and blue so you won’t have any trouble finding the size that is right for you.

EasyTab Hearing Aid Batteries improve the quality of life for people with arthritis and have received an Ease-of-Use commendation from the Arthritis Foundation.  They have also been recognized as one of the top durable goods with a Pharmacist Recommendation Award from The Pharmacy Times OTC Guide.

Look for Duracell EasyTab Hearing Aid Batteries on the Battery Rack.

Enter to win tickets to a Polo match in Saratoga! Heineken wants to open your world and help you end this summer with a bang! Today starts part 1 of 4 spectacular summer giveaways sponsored by Heineken. Every Thursday we will be posting a new contest-so be sure to check back with us here on our blog and on our Facebook each week  for updates! Whether you are a loyal Polo fan or someone who has never been to a match, heading to Saratoga for a Polo game is an exciting way to spend a beautiful summer afternoon! We have four VIP tickets we’re giving away to you, our Chopper Shoppers! To enter to win tickets to the Polo match, comment below AND on our Facebook page and tell us what summer sport you and your family love to watch! On Sunday, August 19th, Saratoga Polo Association is hosting the RBC Barrantes Cup. The Saratoga Polo Association has a beautiful clubhouse where you, your family and friends can enjoy the Polo match. Along with tickets to the Polo match, you will be given a $100 gift card to cover your food and drink at the venue!  At the event there will also be a Classic Car Club Night sponsored by Roli’s Auto Muscle Cars. To enter to win, comment below AND on our Facebook page and tell us what summer sport you and your family love to watch. Leave your comment by August 7th at 2:00PM to be entered. One randomly selected winner will receive four VIP tickets to the Saratoga Polo match on August 19th. The winner will be announced on August 8th. Read official rules here. Want to win four tickets to a major league baseball game? Tell us which baseball team your family loves to cheer for! Is your family looking for some exciting ways to get out and celebrate the last weeks of summer? What better way than to enjoy America’s favorite pastime with your family! We want to give you a chance to win four tickets to a Yankees, Mets, or Red Sox game*-your choice! Simply comment below AND on our Facebook page and tell us who your family roots for! Are there any family rivalries, or is your family loyal to the same team?! We want to hear about it! To enter to win, comment below AND on our Facebook page by August 1st at 2:00PM. Summer is a great time to relax and enjoy time with your family. Bayer understands how important it is to keep your family healthy…especially in preparation of a new school year starting up! To help keep your family strong and energized (so you can all proudly root for your team!), check out our Facebook page for an exclusive coupon for $2 off any Bayer One A Day multivitamin or Flintstones vitamin.

This contest runs from Monday, July 30th to Wednesday August 1st at 2:00PM. One winner will be randomly selected and will receive four tickets to the baseball game of their choice. The winner will be announced on Thursday, August 2nd. Read official rules here. *This promotion only applies to regular season games.
Written by Jane N. Golub
Director In-Store Marketing Programs
 

WHEY LIQUID PROTEIN

New Whey Liquid Protein offers you the ultimate in convenient protein supplementation.  With no need for blending or refrigeration and virtually unbreakable packaging, it’s perfect for your on-the-go lifestyle.

Featuring a variety of great flavors, Grape, Fruit Punch and Watermelon and a serving size less than 4 ounces, New Whey Liquid 42g Protein is compact, refreshing and nutritious.  Contains Zero carbs.  Zero sugar.  Zero fat.  Zero caffeine or lactose and is absolutely complete. Whey Liquid Protein’s unique breakthrough formula consists of three proteins that make New Whey Liquid Protein complete and exceptionally bioavailable or more absorbable and usable by your body.  Complete proteins contain the appropriate amounts of all essential amino acids to benefit muscle growth.  Look for it at your neighborhood Price Chopper store in the Diet/Nutritional section.

PEPSI NEXT – The Next Generation of Cola

Pepsi NEXT is today’s taste breakthrough – a true cola experience with 60% less sugar!

Now you can get all the refreshing Pepsi satisfaction and true cola flavor you crave without compromise.  Discover the amazing taste of new Pepsi Next.  You’ve got to drink it to believe it.  Watch for the two new delicious varieties – Cherry Vanilla Pepsi Next and Paradise Mango Pepsi Next.

Look for all varieties of Pepsi Next in the Soda aisle.

Written by Jane N. Golub
Director In-Store Marketing Programs
 

WHEY LIQUID PROTEIN

New Whey Liquid Protein offers you the ultimate in convenient protein supplementation.  With no need for blending or refrigeration and virtually unbreakable packaging, it’s perfect for your on-the-go lifestyle.

Featuring a variety of great flavors, Grape, Fruit Punch and Watermelon and a serving size less than 4 ounces, New Whey Liquid 42g Protein is compact, refreshing and nutritious.  Contains Zero carbs.  Zero sugar.  Zero fat.  Zero caffeine or lactose and is absolutely complete. Whey Liquid Protein’s unique breakthrough formula consists of three proteins that make New Whey Liquid Protein complete and exceptionally bioavailable or more absorbable and usable by your body.  Complete proteins contain the appropriate amounts of all essential amino acids to benefit muscle growth.  Look for it at your neighborhood Price Chopper store in the Diet/Nutritional section.

PEPSI NEXT – The Next Generation of Cola

Pepsi NEXT is today’s taste breakthrough – a true cola experience with 60% less sugar!

Now you can get all the refreshing Pepsi satisfaction and true cola flavor you crave without compromise.  Discover the amazing taste of new Pepsi Next.  You’ve got to drink it to believe it.  Watch for the two new delicious varieties – Cherry Vanilla Pepsi Next and Paradise Mango Pepsi Next.

Look for all varieties of Pepsi Next in the Soda aisle.

It’s that time of year again-our Tools for Schools program is back! Price Chopper has committed over $500,000 to this effort with the goal of supporting schools in the communities we serve.  The portion of what your school earns depends on the participation of parents in the program.  HOW TOOLS FOR SCHOOLS WORKS:

1. Register your AdvantEdge card and designate a school at the Guest Services desk at your Price Chopper, at your school, or online.

2. The program beings on Sunday, July 29, 2012 and runs until Saturday, March 30, 2013.

3. All purchases using your AdvantEdge card will be automatically credited to your selected school.

4. Every dollar spent at Price Chopper earns you one point. Purchase brands in our brochure and receive double points!

Earn double points for your school on Brands you buy every day! All purchases using your AdvantEdge Card will be automatically credited to your selected school.  Your points are combined with points of others who have chosen to support your school (now that’s team work!).  HOW DO I GET STARTED? Registration for this program is simple!  If you enrolled last year, no need to enroll! New to the program? Register your AdvantEdge Card and designate a school at the guest services desk at your Price Chopper, at your school, or online. TOOLS FOR SCHOOLS SUPPLY DRIVE

Our tools for schools supply drive is back, too! 7/29 through 9/15, customers can purchase school supplies to help students and schools in need. Purchased supplies can be dropped into a specially designed cart at the front of each store.

FREQUENTLY ASKED QUESTIONS:

Do I have to sign up again if I signed up in previous years?
If you enrolled last year, no need to enroll. Visit pricechopper.com to confirm enrollment or to change your school.
 
Do I earn points on everything that I buy?
Yes. Everything you buy will contribute points toward tape value your school can redeem for equipment. Earn double points on brands in this brochure.
 
How much can my school earn?
Price Chopper has committed over $500,000 to this effort with the goal of supporting schools in the communities we serve. The portion of what your school earns depends on the participation of parents in the program.
 
Where do I find my school code?
The Guest Service Desk at Price Chopper has a book containing all the school codes, or visit pricechopper.com
 
How do my points increase my school’s share of the over $500,000?
You earn points every time you use your AdvantEdge Card. Your points are combined with the points of others who have also chosen to support your school. The total is compared to the totals amassed by other schools to calculate what percentage of the over $500,000 your school will earn.
 
Must I have children in school to participate?
No. In fact, all shoppers are encouraged to help local schools get needed equipment through our Tools for Schools program. Support your community and enroll on behalf of your neighborhood school whether or not you have children attending school.
 
Can I check how many points I have earned?
Yes. Check your receipt for your Tools for Schools point balance.
 
My school isn’t listed. What should I do?
Contact school officials and tell them about the program. If school administration supports the effort, your school is far more likely to earn needed equipment. School administrators can contact a Tools for Schools representative at (800) 352-4658.
 
What is the school program coordinator’s role?
Each school is asked to have a school program coordinator, whose role is to promote the program by distributing information in school, communicating the program goals and entering AdvantEdge Card numbers provided by parents into the program.
Want to win a $100 gift card for your young athlete? We are all anxiously awaiting this Friday’s festivities in London!  We know many our Chopper Shoppers have talented young athletes in their families that could one day make it big!  Help us celebrate the hard working athletes all over the world and share a photo of your future gold medal winner!  Send a photo to photos@pricechopper.com of your family’s sports star in-action for a chance to win a $100 gift card that you can use to support your young athlete’s goals! To enter to win, send us a photo of your little champion to photos@pricechopper.com. Please send us your photos by Friday, July 27th at 3:00PM to be entered. Three randomly selected winners will earn a spot on our Chopper Shopper  podium-where they can celebrate with a $100 gift card!  Winners will be announced on Friday, July 27th at 5:00PM. Read official rules here.
Written by Jane N. Golub
 Director In-Store Marketing Programs
 

            FARMER’S GARDEN by VLASIC

Farmer’s Garden by Vlasic, a new line of farm fresh artisanal pickles, is available in the Pickle aisle.  Inspired by the homemade tradition of the brand’s pioneering founder, Joseph Vlasic, the Farmer’s Garden recipe uses fresh, hand-packed ingredients that are free of artificial flavors, colors or preservatives. Each jar of Farmer’s Garden is hand-packed with fresh extra-large U.S. grown cucumbers marinated in a special brine and paired with carefully selected garlic, carrots, peppers, herbs and spices for an authentic flavor experience. The classic mason style jar packaging showcases the honesty of the ingredients and all the goodness packed inside.  Farmer’s Garden by Vlasic is available in five delicious varieties: Kosher Dill Spears, Kosher Dill Spears, Zesty Garlic Chips, Bread & Butter Chips and Deli Style Halves.

LIPTON TEA & HONEY

Lipton is on a mission to inspire people to live on the bright side of life, everyday, all day!

Consumers are increasingly opting for “better for you” beverages – and tea with its perceived goodness has clear competitive advantages versus many other beverages.  Lipton Tea & Honey offers the benefits consumers are looking for: made with Real Tea, sweetened with honey, made from natural fruit flavor, contains no added preservatives and no artificial flavor or coloring.  And it’s only 5 calories! Lipton Tea & Honey is made from Black and Green Tea with six great flavors to choose from – including a Decaf offering.  Lipton Tea & Honey is available in 6 / 10 count to go sticks flavors and 4 / 6 count pitcher flavors.  You can find Lipton Tea & Honey in the Tea aisle.
Written by Jane N. Golub
 Director In-Store Marketing Programs
 

            FARMER’S GARDEN by VLASIC

Farmer’s Garden by Vlasic, a new line of farm fresh artisanal pickles, is available in the Pickle aisle.  Inspired by the homemade tradition of the brand’s pioneering founder, Joseph Vlasic, the Farmer’s Garden recipe uses fresh, hand-packed ingredients that are free of artificial flavors, colors or preservatives. Each jar of Farmer’s Garden is hand-packed with fresh extra-large U.S. grown cucumbers marinated in a special brine and paired with carefully selected garlic, carrots, peppers, herbs and spices for an authentic flavor experience. The classic mason style jar packaging showcases the honesty of the ingredients and all the goodness packed inside.  Farmer’s Garden by Vlasic is available in five delicious varieties: Kosher Dill Spears, Kosher Dill Spears, Zesty Garlic Chips, Bread & Butter Chips and Deli Style Halves.

LIPTON TEA & HONEY

Lipton is on a mission to inspire people to live on the bright side of life, everyday, all day!

Consumers are increasingly opting for “better for you” beverages – and tea with its perceived goodness has clear competitive advantages versus many other beverages.  Lipton Tea & Honey offers the benefits consumers are looking for: made with Real Tea, sweetened with honey, made from natural fruit flavor, contains no added preservatives and no artificial flavor or coloring.  And it’s only 5 calories! Lipton Tea & Honey is made from Black and Green Tea with six great flavors to choose from – including a Decaf offering.  Lipton Tea & Honey is available in 6 / 10 count to go sticks flavors and 4 / 6 count pitcher flavors.  You can find Lipton Tea & Honey in the Tea aisle.
Written by Jane N. Golub
Director In-Store Marketing Programs
 

BE HAPPY PET FOOD from Purina

Pets know the secret to being happy and it comes down to a few simple things: play every day, find a sunny spot to relax and enjoy tasty and nutritious food.

That’s why pets love the nose-to-tail good nutrition found in new Be Happy pet food.  It helps support healthy skin and coat, clear vision and strong bones.  It keeps your pet healthy on the inside and happy on the outside.

Try it today and get in on the happiness for your pet.  If they’re not head over paws for this food, we’ll give you your money back.  That’s Purina’s happiness guarantee!

Look for Be Happy Pet Food from Purina in the Pet aisle.

SOUTH BEACH DIET BAR

South Beach Diet Bars are a delicious part of a healthy lifestyle, providing you with a convenient way to make “strategic snacking” a part of your day.  Simply put, this means eating well-timed snacks that will keep you feeling energized and satisfied.

Try delicious Meal Bars, 100-Calorie Snack Bars and Protein Fit Cereal Bars in tasty flavors like cinnamon raisin, whipped peanut butter, chocolate and whipped chocolate almond.

South Beach Diet Bars are a good source of protein and fiber and contain no artificial flavors, sweeteners or sugar alcohols.

So, avoid eating those empty calories and making bad snack choices when you’re on the go – reach for delicious South Beach Diet Bars instead.  Look for South Beach Diet Bars in the Diet aisle.