Written by Jane N. Golub Director In-Store Marketing Programs January 3rd, 2013

     SlimFast ADVANCED MEAL REPLACEMENT SHAKES

              Losing weight has never been easier than with SlimFast.  Delicious, nutritious SlimFast controls hunger for up to 4 hours. And now, new SlimFast Advanced Nutrition has up to 20g of protein and as little as 1g of sugar.  Snack it off with savory chips!  Crunch it off with decadent bites!  Even cheat it off with delicious sweets. See results in just 1 week with America’s favorite weight loss brand.  It’s your thing! Control hunger for up to four hours with delicious and filling Mealshakes_creamy-chocolate_detail Replacement Shakes.  Each shake has 20g of protein, 1g Sugar and is full of nutrients to have you lose weight without feeling like you’re on a diet.  SlimFast Meal Replacement Shakes come in a variety of flavors so you can lose weight your favorite way. Look for SlimFast Advanced Meal Replacement Shakes in the Diet aisle.  

SlimFast ADVANCED MEAL REPLACEMENT BARS and 100-CALORIE SNACKS 

  Losing weight has never been easier than with SlimFast.  Delicious, nutritious SlimFast controls hunger for up to 4 hours. And now, new SlimFast Advanced Nutrition has up to 20g of protein and as little as 1g of sugar.  Snack it off with savory chips!  Crunch it off with decadent bites!  Even cheat it off with delicious sweets.  See results in just 1 week with America’s favorite weight loss brand.  It’s your thing. Decadent dark chocolate with fruit and nuts make these protein advanced nutritionbars taste like dessert.  Curb your hunger and watch the weight slip away.  If you prefer bars to shakes or just want to switch it up when losing weight, there are a variety of delicious flavors to choose from. Snack your way slim with new SlimFast Advanced 100-calorie treats.  These delicious chips and sweets will satisfy your hunger slim fast 100between meals and still help you lose weight! Look for SlimFast Advanced Meal Replacement Bars and 100-Calorie Snacks in the Diet aisle. Written by Jane N. Golub Director In-Store Marketing Programs December 27th, 2015

CAMPOVERDE ENERGY BOOST FRUIT and VEGGIE BLENDER 

  Try Campoverde Fruit and Veggie Blenders for delicious and nutritious smoothies. The Campoverde Blenders are 100% natural pre-mixed fruits and vegetables with no sugar added or preservatives.  They come ready for the fruit and veggis blendersblender (washed, Chopped, peeled and without seeds).  Just add water, juice or milk. Campoverde four blend mixes were carefully selected to create smoothies with health properties for every lifestyle.  Energy Boost provides the energy that your body needs to be active.  Healthy Life strengthens the immune system and nervous system.  Fit & Wellness increases muscle mass for greater natural strength and Forever Young contributes to maintain a younger looking skin. Enjoy a smoothie prepared with a premixed portion and keep the rest inside the re-sealable package in the freezer. Look for Campoverde Energy Boost Fruit and Veggie Blender in the Frozen Food aisle. Written by Jane N. Golub Director In-Store Marketing Programs December 27th, 2015

ARM & HAMMER CLUMP & SEAL MICROGUARD CLUMPING CAT LITTER

Introducing: Clump & Seal MicroGuard Clumping Cat Litter from ARM & HAMMER! Clump & Seal MicroGuard Clumping Cat Litter contains an antimicrobial agent to prevent odors caused by bacteria. This unique technology seals in and destroys odors, bothmicroguard-review Immediate odors, as well as… Potential future odors that may be caused by bacteria in the litter box. Clump & Seal MicroGuard contains heavy duty odor eliminators plus Arm & Hammer Baking Soda to immediately destroy odors on contact. ARM & HAMMER Clump & Seal MicroGuard Clumping Cat Litter prevents bacterial odors and delivers guaranteed 7 day odor control. Look for Arm & Hammer Clump & Seal Microguard Litter in the Pet Aisle. Written By Jerry Golub, CEO Jerry_jamOne of the most enjoyable aspects of our business is helping our customers celebrate their holiday traditions as they come together to create special moments and lasting memories.   Knowing that we play this role is incredibly fulfilling, as it speaks to our higher purpose and the important difference we can make in peoples’ lives. As I visit our stores during the holiday season, it’s apparent that our teammates share this feeling.  The excitement of the season seems to transcend their interactions with our shoppers and with each other.  As a result, the bonds that have been built over time between our teammates and shoppers appear to be highlighted and strengthened as a result of those exchanges. As a company, we are completely focused on delivering a great shopping experience on a consistent basis throughout the year.  Whether someone is shopping for a special occasion such as their holiday meal, or to satisfy any number of everyday needs, our goal is to be viewed by each customer as a valuable resource.  In order to accomplish this, we depend on all our teammates to understand and meet our shoppers’ many different needs through their interactions with thousands of individuals every day. I believe those interactions between our teammates and our customers have been even more important this holiday season than in past years.  During a time of uncertainty and disruption for many around the world, the reassurance of everyday connections we share and the caring we show each other during our daily routines can act as a very powerful grounding force for everyone. So I have two messages this holiday season. First, to all our teammates, I want to thank you for the incredible job you do.  You are able to set aside the pressures of your own daily lives, and focus on delivering a great shopping experience to our customers every day of the year.  For that, I am extremely grateful. Finally, I’d like to wish everyone a wonderful holiday season and a very happy, healthy, and fulfilling new year.  May 2016 bring an increased awareness of the humanity we all share and with it a universal goal of achieving peace, both in our own homes and in the world. Happy New Year, everyone. Musical Inspiration:  Here’s a recording of a classic, but very timely song, performed by some exceptionally talented local high school students at the 2007 “Melodies of Christmas” concert at Proctor’s Theater in Schenectady.  This annual concert benefits the Melodies Center for Childhood Cancer and Blood Disorders at Albany Medical Center, and is also broadcast on Albany’s CBS station on Christmas Eve and Christmas day. https://www.youtube.com/watch?v=IxCOrfS_NY0       Written by Sara Lilkas and Tyler Blance  We’re proud to support farmers and producers of the Northeast throughout the whole year! Our Christmas trees are grown and harvested on farms in New York and Vermont: When it’s grown here, we get it here. We recently were able to talk with Richie Hourihan, our farmer at Cabot Christmas Tree Farm in Cabot, Vermont about everything from growing Christmas trees from seed to keeping them beautiful once they are decorated at home! homegrown Christmas Trees   PC: How long does it take from seed for a tree to grow full-sized? RH: It usually takes about 12-20 years from seed to grow a full-sized tree. When planting new trees we usually transplant trees that are already about 5 years old and 14 inches tall.   PC: When do you start cutting down trees for the Christmas season? RH: I usually start cutting down trees the day after Halloween, however with the warmer weather this year we had to continually put off cutting down the trees. Every tree must go through 2-3 hard frosts or “killing frosts” before they’re ready for cutting and bring home. After 2-3 hard frosts the trees enter dormancy, when trees are cut in dormancy they last longer in household temperatures and hold onto their needles.   PC: How long did you have to wait to cut down trees this year as a result of the warmer temperatures? RH: This year we started cutting trees down a few days before Thanksgiving, and I was able to start delivering them the day after Thanksgiving.   PC: How many new trees do you plant each year? RH: About 3,000 new trees every year.   PC: What growing methods do you use for your Christmas trees? RH: No chemicals, sprays or fertilizers are used. The farm is USDA GAP [Good Agricultural Procedures] Certified. GAP ensures safe, environmentally friendly growing practices, regardless of the crop. We voluntarily go through this audit to verify the produce and trees we grow are handled and stored in the safest way possible.   PC: What’s your favorite variety of tree to grow? RH: Balsam fir. Balsam fir trees are indigenous to the area (since they are native to the area they grow fast than other varieties) and they hold up the longest once cut and put indoors. An added bonus to growing balsam fir trees is that the deer do not like to nibble on them unlike other varieties!   PC: What is your favorite part of growing Christmas Trees? RH: My favorite part of growing Christmas trees takes place in the summer time. After a long day on the farm attending to the other crops [Richie also grows berries, corn, and other vegetables] is mowing in between the rows of trees. I go out after dinner when it’s still light out and everyone who works on the farm with me has gone home. Mowing in between the trees is very peaceful, quiet, and I have a beautiful view of the mountains.   PC: What are some tips you could offer for keeping a healthy tree during the holiday season? RH: When you get your tree home, cut about an inch off the base. When the trees are first cut sap starts to bleed and forms a cement-like layer along the base of the tree preventing it from taking in any water.   PC: How often should you water your Christmas tree? RH: You should check to make sure the base is full every one to two days. A tree can use up to a quart of water a day!   PC: How should trees be disposed of, once the holidays are over? RH: I recommend checking to see if there are any local ordinances in place. Many towns recycle Christmas trees either into mulch to be used in gardens and parks or are used to make barriers to prevent soil erosion.   We would like to thank Richie Hourihan for being a partner with us and for taking the time to share his knowledge about harvesting trees. We love being able to provide locally grown products to our customers and that would not be possible without farmers like Richie. From our family to yours, have a very Merry Christmas.   Written by Sara Lilkas, Marketing Intern December is here and I’m honestly not quite sure where this past year went. All I know is that since the holiday season is here with all the merry cheer and holiday beer I’ve never been more ready for December!  Get your growlers ready the tasting events this month are sure to get you into the holiday spirit! First up is the Hop Hunter IPA by Sierra Nevada. Sierra Nevada has developed a unique method to gather pure hop oil which makes for a Sierra-Nevada-Logo1uniquely aromatic beer. The Hop Hunter Sierra Nevada pairs nicely with wood-grilled salmon (stop by the seafood department after you’ve filled up your growler to check out our signature salmon options! ) Try Sierra Nevada’s Hop Hunter IPA: December 4th, 2015 December 5th, 2015 Just in time for the last few nights of Hanukkah the Shmaltz Brewery shmaltz-brewing-logofrom Clifton Park will be featuring their Hanukkah, Chanukah: Pass the Beer. Bring home a growler of this dark ale to pair with your latkes! Happy Hanukkah! Try Shmaltz Brewery’s Hanukkah, Chanukah: December 10th, 2015 from 4-6pm at Market 32 in Clifton Park, NY. December 11th, 2015 from 4-6pm at Market Bistro in Latham, NY. December 12th, 2015 Now that the schedule is moving into mid-December hopefully the weather hasn’t gotten too cold and all of your holiday shopping is done. If davidson brewingit isn’t and you need a shopping break. I suggest stopping in for the Davidson Winter Ale tasting. Davidson Brother’s is a brewpub out of Glens Falls, NY and is family owned and operated. Try Davidson Brother’s Winter Ale: December 18th, 2015 December 20th, 2015 The tastings at Market Bistro and Market 32 in Clifton Park will be extra special today! Both tastings will feature a Barbershop Quartet singing Christmas Carols! One of my personal favorites will be featured the week leading up to Christmas. Straight from Cooperstown, NY Ommegang’s Three brewery-ommegang-85412382Philosophers will be featured in tastings for three days. Three Philosophers is a unique beer that actually ages in a way similar to wine when stored correctly.  Featuring a mix of Belgian-style dark ale and cherry ale, Three Philosophers is known for its sweetness making it the perfect brew to serve with desserts. Try Ommegang’s Three Philosophers: December 22nd, 2015 December 23rd, 2015 December 24th, 2015 A seasonal beer tasting wouldn’t be complete without the current seasonal offering from Samuel Adams. Brewed with cinnamon, ginger, and orange peel, the Winter Lager is a holiday season staple. Try Samuel Adams Winter Lager: SamuelAdamsLogo-575December 19th, 2015 December 31st, 2015 Last up for the month of December is Brown’s Brewing Company out of Troy, NY. Their Oatmeal Stout is a staple at the brewpub located in downtown Troy and has even won a gold medal at the World Beer Cup! Try Brown’s Brewing Company Oatmeal Stout:browns December 29th, 2015 December 31st, 2015 As always let us know what your favorite brews were this month in the comments below! Please enjoy responsibly.         Written by Sara Lilkas, Marketing Intern  Thanksgiving is right around the corner and for almost everyone it is a day to be thankful for what they have, spend time with family, and most importantly eat a delicious Thanksgiving Feast. Since the majority of us are guests at these Thanksgiving events we do not have to worry about cooking many of the complex dishes that are expected to be served as part of the festivities. Now even for experienced cooks, the Thanksgiving meal can be a daunting task. Even if you aren’t cooking for a large group of people there are usually high expectations that go along with Thanksgiving dinners and no one wants to disappoint their guests. Holiday dinnerIf you are hosting Thanksgiving dinner this year, it is essential to sit down and plan out the tasks that need to be completed ahead of time and create your plan of attack. At this point you have to think about what kind of planning works for you. I like making lists where I can check things off as I do them. (For some reason the physical act of checking something off makes me feel like I’m actually accomplishing something and makes the whole task seem more bearable.)  I find it especially helpful when I am presented with tasks that seem overwhelming or difficult. As with almost everything in this world what works for me might not work for you, so it might be beneficial to host a smaller gathering (maybe with a few friends) as a test run to see how you like to plan or organize these kind of events. Now that you know how you want to organize your Thanksgiving dinner, it’s time to actually plan it. Starting to prep around two weeks in advance is the ideal time frame. This is when recipes should be gathered and narrowed down to the final menu. When planning the menu think about what time you are planning to serve dinner as well as what kitchen tools will be needed for each dish and how long everything takes to prep and prepare. As part of the planning process you will want to make sure you have everything required to complete those recipes. Timing is another thing to consider. Since it’s safe to assume most people only have one oven, planning out the space andiStock_000006683483_Medium time every dish needs to be fully cooked is essential. At this point go back through your planned menu and see what can be prepped and prepared ahead of time. Items such as pie crust dough and cranberry sauce can be made a few days ahead a time. Many vegetables can also be chopped and prepped ahead of time. Take a look at the menu and decide which items can be prepped early to save you some time on Thanksgiving Day. Now let’s get talking about that turkey. The weight of your turkey determines how long it takes to defrost if you have purchased a frozen turkey. It could take DAYS!( Please refer to our We Know Turkey guide for more information about defrosting and cooking turkeys!)Make sure you plan accordingly, no one wants a frozen turkey on Thanksgiving Day! Also make sure you have a safe environment to thaw your turkey out in. Plan out how you are going to cook your turkey and if you are worried about how it will turn out, it’s not a bad idea to practice on a smaller turkey or a whole chicken in the weeks leading up to Thanksgiving. Pricechopper has plenty of different turkey recipes to try out and who knows maybe one will become your new holiday favorite! I hope these tips help to make your holiday season less stressful and more enjoyable! Make sure to share your Thanksgiving table pictures with #PriceChopper and #Market32 on Twitter and Instagram! Written by: Kevin Schulke, Senior Category Manager Beer & Wine You know it is something special when you get your own T-H-E proceeding the name and the people at Goose Island Brewing knew this was a very special beer when they named it “The Ogden.” After all this Belgian Tripel was named after William B. Ogden and not only was he the 1st to open a Brewery in Chicago, he became their 1st Mayor. He also served as a Trustee to the Chicago Land Company which sliced a channel creating an Island in the Chicago River later named Goose Island and the namesake of the of the now well know Brewery. the ogdenWilliam was not done after a stint in business and public service, he went into the Railroad Business and led a campaign to connect the East and West Coasts with a Railroad Line this effort was completed in 1869 in a town called Ogden Flats Utah and that is where they drove the “Golden Spike” on May 10th . It was the culmination of of a long and difficult project. The name Belgian Tripel refers to the use of up to 3 times the malt of the standard Trappist brewing style. This Belgian style Tripel is gold in color with a dense creamy head. The aromas and flavors are of Tropical Fruits with banana characteristics, there is a sweetness from the hops and higher alcohol, true to the Tripel standard of 9 percent alcohol. We will have a very limited supply of THE OGDEN at our Growler Stations beginning at 10 am on August 8th, please don’t wait too long for when our barrels are poured, it is gone. This is beer is truly fitting to be a reward after a long or difficult personal effort whether it is after a hard day working in the yard or after you just drove your own “golden spike”. Join us on August 8th from 10 AM-Noon at the following locations to taste The Ogden and don’t forget to bring your growler to take home this special brew! Locations with Growler Stations: Market 32, Clifton Park, NY (Shoppers World) Market Bistro, Latham, NY Bethlehem (Slingerlands), NY Malta, NY Route 50 (Saratoga, NY) Market 32, Wilton, NY Written by Jane N. Golub Director In-Store Marketing Programs

OPA-Blue-Cheese-Greek-Yogurt-DressingOPA by LITEHOUSE SALAD DRESSINGS

Greek yogurt is all the rage these days due to the creamy texture and great health benefits it provides.  Litehouse is delivering these benefits to you and your family by creating OPA, a delicious salad dressing that packs in twice the protein with fewer calories, while still providing the big flavors you expect from Litehouse. How did Litehouse do this?  They utilized the magic of Greek yogurt as a base for OPA by Litehouse dressings!  Available in Blue Cheese, Ranch, Feta Dill, Kalamata Feta and Roasted Pepper, OPA by Litehouse delivers the creamy texture and healthy benefits of Greek yogurt without compromising taste.  Feel great creating delightful meals for your family with OPA by Litehouse dressings, which are made fresh with no preservatives, no MSG and are gluten free! Look for OPA by Litehouse Salad Dressings in the Produce Department.

SIMPLY MASHED53

Simply Mashed, now located above the refrigerator dough section in the Dairy case, introduces new flavors:                  Sweet Potato, Sour Cream & Chive, Garlic and Parmesan Peppercorn. Simply Potatoes takes all the work out of preparing mashed potatoes.  They peel, cook and mash the potatoes so you don’t have to.  Their mashed potatoes are made with fresh, never frozen potatoes, butter and a touch of cream so that they taste just like homemade, but without all the work.  With several great flavors to choose from, there’s something for everyone to enjoy. Look for Simply Mashed Potatoes in the Dairy case. Written By: Ellie Wilson, MS, RD  Senior Nutritionist, Price Chopper Supermarkets Girl Assisting Mother In Preparing Food At Counter I hear a lot from people these days about getting back to basics, cooking and eating at home more, and reconnecting to families. I love this trend, and hope it becomes the new normal, for the sake of some very important people, our children. I say that because a great number of children are struggling with poor nutrition, particularly being overfed and undernourished. We have some work to do. Children learn almost all of their food skills and practices from their parents. They add those skills up the same as they add the ability to walk, talk, think, play and draw, with different skills gained at different stages of childhood. To help parents develop the food skills their children need, I am sharing some make-it-happen ideas, tested by USDA, to help our children grow strong and healthy. Here they are: