Written by Jane N. Golub Director In-Store Marketing Programs October 18, 2015

WELCH’S FRUIT & BOTANICAL

Introducing NEW Welch’s Fruit & Botanical flavored juice beverage.  Extraordinary refreshment, anytime! Welch’s Fruit & Botanical is a unique juice beverage blended with flavorful botanical ingredients.  The result?  Crisp, lively refreshment that cools to the core. Made with real fruit juice No high fructose corn syrup No artificial sweeteners No artificial flavors No preservatives Available in three uniquely refreshing varieties: Raspberry Hibiscus: The subtle flavor of hibiscus adds a hint of refreshing citrus notes to the fresh-picked taste of raspberries for a light, crisp finish. Cucumber Watermelon: The subtle flavors of sweet juicy watermelon and crisp cool cucumber pair perfectly for a light and lively lift in every sip. Strawberry Blossom: The subtle elderflower blossom flavor adds a cool, refreshing accent to the sweet taste of ripe strawberries for a crisp aromatic finish with berry undertones. There’s no reason not to fall madly in love with every delicious sip! Look for Welch’s Fruit & Botanical in the Dairy aisle.

ZIPLOC MEGA-PACK

Ziploc delivers unbeatable food storage protection, but also helps consumers organize and gain control over the chaos of life! Snacks, supplies, leftovers, laundry piles, puzzle pieces, presents and messes come in all shapes and sizes.  Thankfully, Ziploc has everything you need to contain it – whatever “it” is. Ziploc continues to bring new innovation to the category!  The new Easy Open Tabs make the bag easier to open while continuing to provide superior protection. Ziploc is the only brand to offer total storage solutions: Zipper bags, Pinch N Seal bags, Containers, Oversized Storage, Cooking Bags and Organized Living! Maximize fun and minimize mess with everyday food ideas, tips for the family, DIY for the home and ways to host events you guests will love. Look for Ziploc Mega-Pack in the Storage aisle. Written By: Ellie Wilson, MS, RD  Senior Nutritionist, Price Chopper Supermarkets There are many voices highlighting different diet strategies, but none of them is as time tested, delicious and now highly proven to offer the best any diet can offer – exciting, appetizing fare that results in substantially better health for most people. Enter the Mediterranean diet, a food heritage and cuisine that emphasizes extra virgin olive oil, fruits and vegetables, seafood and nuts, along with red wine, as mainstays. Pasta, crusty breads and beans round out the Mediterranean foundation. We carry a great variety of imported Italian foods, including Price Chopper and international brands, and many of them are highlighted during our Italian celebration starting on October 11th.  They offer an authentic link to the flavors and foods of the Mediterranean. Extra virgin olive oil is darker green in color, and can vary in flavor from sweet to peppery. The darker color means there are more polyphenols and antioxidants, which contribute to the flavor elements and healthfulness of the oil. Great for cooking at lower temperatures, and for adding cold to salads and bread dips, extra virgin olive oil should be a staple in your pantry. The best study showed that up to 4 tablespoons of olive oil per day helped protect from high cholesterol, high blood pressure and stroke. San Marzano tomatoes are a particular heirloom variety of tomatoes originating from the small Italian town of San Marzano sul Sarno, and have been grown since the 1700’s, when they were brought back from Peru. They have a strong, sweet taste and lower acidity than Roma’s, and make a wonderful sauce. They are so unique, they are certified by the Italian government. Lycopene, an antioxidant that also lends its red color to tomatoes, is more easily absorbed from cooked tomatoes, so these items are rich sources. Check out the Price Chopper and Cento brand canned tomatoes, great for sauces and salsa’s. DeLallo brand began offering authentic Italian foods door to door in the 1940’s. Their pepperoncini and giardinera are wonderful – spice up cole slaw with thin slices of pepperoncini, or add it to a sandwich mixed with shredded lettuce. Giardinera is a jarred vegetable salad with cauliflower and carrots in a spicy vinegar, comes in mild and hot varieties, and is a savory, convenient vegetable side salad for lunch or dinner.  Cento brand has brought over 1,000 authentic, premium Italian foods to the United States for over 40 years, and flavor makers like anchovy, clam juice and marinated artichokes are all highlighted this week. Put it all together with fresh seafood (October is National Seafood Month) and you will enjoy the best the Mediterranean diet has to offer! An easy, delicious dinner can include your choice of fresh white fish (1 pound) like cod or haddock, broiled. Combine Price Chopper canned San Marzano tomatoes (28 oz.),  in a sauce pan with two tablespoons each of dried basil and oregano, two cloves of minced garlic, and one anchovy filet, brought to a boil, then simmer and reduce until slightly thickened (about 15 minutes).  Be sure the filet has dissolved into the sauce. Serve over the white fish, with a side of al dente pasta and a green salad with olives. Serves 3-4. You can also try our Create, Take and Bake fresh seafood meals at the seafood counter. Welcome to the Mediterranean! Written by Tyler Blance, Marketing Program Coordinator – Local It’s fall harvest season in the northeast, and we’re celebrating homegrown at our Clifton Park Shoppers World Market 32! Saturday, October 24^th starting at 10am, we’ll be hosting Homegrown Harvest Day, a day-long sampling event featuring products and appearances from local producers in the area. Harvest Day comes at a time when many of our Northeast farmers are preparing for a well-deserved rest from the hectic growing season, but it also comes at a time when folks are starting to prepare for the holiday season and spending time with family. Our local producers are part of our Price Chopper – Market 32 family, so we’re holding Homegrown Harvest Day in part to celebrate their partnership with us as we help people feed and care for themselves and their families. On the 24^th, we’ll be featuring a variety of local producers, beginning first with our friends at Death Wish Coffee. These guys are from Round Lake, NY and brew “the world’s strongest coffee”. They’re in the running to win a commercial during football’s big game this year; visit their website here to vote for them! We’ll also have other producers from the area in-house at Shoppers World Market 32, including David Pede from Pede Bros pasta, Dave Shaul from Shaul Farms and Phyllis Underwood from Shushan Valley Hydro Farm. Come meet your Northeast producers, chat with them and sample the products they make and grow for you! Supporting local is something we’ve always held a lot of importance to as a brand, whether it be supporting local community events and charities, supporting a local cider mill, Christmas tree farm, maple syrup producer or bakery. We’ll be hosting homegrown-focused sampling events in other stores in the future—stay tuned as we round up the local crowd in other parts of the Northeast! Written by Jane N. Golub Director In-Store Marketing Programs October 11, 2015

JIMMY DEAN PREMIUM BACON

Start your day off right with the delicious taste of Hickory and Applewood Smoked Jimmy Dean Premium Bacon. For over forty years, families continue to enjoy the great taste of Jimmy Dean products.  From breakfast sandwiches to breakfast bowls, the brand continues to help people start their day right.  As Jimmy Dean said in their first company slogan, “Have a good breakfast, have a good day.” Jimmy Dean Premium Bacon is now available in two flavors, Hickory Smoked and Applewood Smoked.  Both flavors deliver great taste and consistent quality that you have come to expect from the Jimmy Dean brand. Create an elevated bacon experience with a slightly thicker slice and bolder smoke flavor.  Find Jimmy Dean Premium Bacon in the refrigerated Bacon section of the Meat Department.

MID’S PASTA SAUCE

Mid’s Pasta Sauce is wonderfully crafted in small batches and open kettles to create the freshest, best tasting pasta sauce.  The sauces are simmered for 4 hours to achieve an undeniable homemade taste. Mid’s in a Sicilian recipe, which means it is thicker and slightly sweeter than most sauces. Additionally, Mid’s buys fresh sausage and beef and adds 12 oz. per jar! Available in four delicious varieties:    Meat, Tomato Basil, Italian Sausage, Meatless

Great taste – great value!  Look for Mid’s Pasta Sauce in the Pasta Sauce aisle.

Written by Sara Lilkas, Marketing Intern  When people ask about my favorite foods my first instinct is to choose apples. But when I say apples I do not only mean the delicious fruit, I’m also including the multitude of apple flavored baked goods, ciders, and the association they have with fall. Growing up in Upstate New York aka Apple Country, I would probably be considered a social pariah if apples were not high on my list of favorite foods. I couldn’t even tell you why I like apples so much since each variety has its own distinct flavor. If I had to pick my favorite varieties they would have to be golden delicious, granny smith, and honeycrisp (so you can see my taste go from very sweet to very tart.) The real reason that I have apples on my mind is the weather is beginning to cool down so in addition to pulling out the scarves and boots, apples will begin to pop up everywhere again (which is fantastic.) What’s even more fantastic is the amount of apples available from local growers. Even though New York State may be known for apples, I have recently learned they are actually grown throughout the Northeastern United States. There are tons of orchards throughout the Northeast and many of them are still family owned and run. Price Chopper works hard to find the best tasting apples from local growers located in various parts of New York, Connecticut, and Vermont (and that’s only including a few of the growers they purchase from.) In this search for the best apples Price Chopper has developed long term relationships with many growers including Sunrise Orchards in Vermont (20 years!) Sunrise Orchards and Roger’s Orchards in Connecticut take great pride in how their apples are grown. Both orchards are certified as Eco Apples™ and have to adhere to strict growing practices in order to receive this certification. The program focuses on the quality of the soil the apples are grown on, and keeping beneficial insects within the environment. As part of this process having as much information about what is going on in the orchard and the plants surrounding the area is essential. By monitoring insect populations, growing conditions, and other factors that are important to the growing process growers can determine whether it is necessary to treat against any unwanted fungus or pest that may be harmful to the apple crop. The Eco Apple™ certification is not given out to every orchard, every year. In order to receive the certification the orchards have to undergo a review by the IPM Institute of North America, to ensure that the growing conditions have been upheld for the year. As I mentioned earlier I really love ciders. Every once in a while I may indulge in a hard cider (my favorite is Woodchuck!), but the typical nonalcoholic fare is my true favorite. There is nothing better than a beautiful fall day with a glass of apple cider. I’ve recently been experimenting with warming apple cider for those days when the first fingers of winter reach into the air. I’ve found warming up apple cider and adding a pinch of cinnamon does the trick! When it comes to apple baking I love the classics. There is nothing better in my mind then a warm slice of apple pie (or a whole apple pie whatever floats your boat). My best friend has recently been trying to teach me how to bake and we decided to start big with the pie. We used this recipe for an apple pie from scratch, but a pre-made or gluten free crust could easily be substituted! How do you enjoy apples in the fall? Share your apple creations on Instagram with #PriceChopper and #Market32! Written by Jane N. Golub Director In-Store Marketing Programs

ARNOLD HEATHFULL BREADS

Arnold Healthfull bread varieties – Flax & Sunflower, Nuts & Seeds and Steel Cut Oats & Honey – are premium breads full of better-for-you ingredients. Healthfull breads are 80 calories per serving and made with 100% whole grains. These three varieties are a good source of fiber and contain no high fructose corn syrup, artificial colors, flavors or preservatives.  Healthfull breads are heart healthy and contain 0g trans-fat. For more information, visit:          www.loveyourbread.com/healthfull Look for Arnold Healthfull Breads in the Bread aisle.

KODIAK CAKES FLAPJACKS, POWER CAKES and SUPER FOODS

It’s an important phrase “Breakfast is the most important meal of the day.”  Kodiak Cakes has set out to make breakfast not only easier, but healthier too! Why is it easier and healthier?  Kodiak Cakes are all natural, whole grain products that have no preservatives, added fat or cholesterol (an ingredient list full of ingredients you can actually read!) and all you do is add water.  It is the perfect way to start your day off right! Kodiak Cakes has three different mixes for you to choose from – Oat and Honey, Power Cakes (packed with 14g of protein per serving) and Superfoods (filled with chia seeds, quinoa, flax, oats and wheat). The wait is over – a healthy pancake and waffle mix that tastes great too!  Make breakfast a priority.  Pick up a box in the Pancake aisle today! Written by Jane N. Golub Director In-Store Marketing Programs

NON-DROWSY ALLEGRA GELCAPS

Non-Drowsy Allegra Gelcaps give you noticeable relief of your worst allergy symptoms even when pollen is off the charts*!  Allegra Gelcaps start to work in just one hour and stay strong for a full 24 hours.  Allegra Gelcaps work on indoor and outdoor allergies to relieve sneezing, runny nose, itchy nose or throat and itchy watery eyes.  Allegra Gelcaps – Nothing’s Faster.  Nothing’s Stronger.** Look for Non-Drowsy Allegra Gelcaps in the Allergy Aisle. *In controlled environment studies using pollen deemed high by the national allergy bureau. **Among OTC branded oral antihistamines. Use only as directed.

CLOROX CONTROL BLEACH TABLETS and CRYSTALS

Introducing new Clorox Control Bleach in two new forms….Crystals and Tablets. The Clorox Bleach Crystals are extra versatile.  You can customize the amount used, perfect for cleaning and laundry and are available in two scents, regular and fresh meadow. The Clorox Bleach Tablets are extra convenient.  Tablets are a premeasured dosage, just measure and go.  They are perfect for laundry and come in two sizes – 12 count and 34 count. Both of these new Clorox Control Bleach products are easier to use, won’t spill or splash and offer compact packaging that is easy to carry and store in your home. These brand new Clorox Control Bleach Crystals and Tablets can be found in the Laundry aisle. Written by Jane N. Golub Director In-Store Marketing Programs

KAHIKI STEAM & SERVE MEALS

Kahikify your dinner with frozen Asian food’s first ever steam-in-a-bag meal! Try Kahiki’s new Chicken Lo Mein and Chicken Fried Rice, featuring all natural white meat chicken and a vegetable medley tossed with savory Asian seasonings.  Best of all, you have dinner in under 10 minutes with no dirty wok to clean.  Simply grab your chopsticks and dig in! Find a Kahikified store near you at Kahiki.com. Want to become a Kahikian?  Sign up for Kahiki’s monthly newsletter and print a $2-off coupon good for any Kahiki product.  You’ll also receive ninja cooking tips, easy weeknight recipes, lessons from the Okinawa Diet, a birthday surprise and more exclusive offers.  Join the Kahiki family today at Kahiki.com. Look for Kahiki meals in the Frozen aisle.

WEWALKA REFRIGERATED DOUGH

Discover European bakery taste, made easy with Wewalka Refrigerated Dough on parchment paper!  The European dough company, Wewalka, has recently introduced four new refrigerated dough products to the U.S. market and they are now available at Price Chopper. Wewalka products are prepared with high-quality ingredients and contain no artificial colors, no bleached or bromated flour, no hydrogenated oil, no high-fructose corn syrup and no GMOs.  Packaged with a parchment paper liner, these products give consumers a new, more convenient way to make European bakery style creations right in their own kitchens. The new lineup includes: Wewalka Authentic Puff Pastry Dough Wewalka Large Croissant Rolls Dough Wewalka Bistro Style Pizza Dough Wewalka Family Style Pizza Dough Look for Wewalka products in the Dairy aisle. Written By: Ellie Wilson, MS, RD  Senior Nutritionist, Price Chopper Supermarkets

Though the days are still warm, the nights are getting chilly, and sunset is earlier – fall is approaching! We have wonderful fall squash tumbling into the stores – pie pumpkins, acorn, butternut – they are so delicious! Cut and peeled in our produce department, you can enjoy them braised, roasted or stewed in less than half an hour. Squash does have tough skin – but there are a lot of easy ways to get around that.

1. Embrace it – Slice, scoop out seeds, and roast, steam or bake in the skin.
2. Microwave it – slice off the top and bottom, microwave for 3-4 minutes, and easily peel the skin off with a vegetable peeler. (Skin really just slips off, and you have also shortened your cooking time with this method!)
3. Buy it peeled and cut from our produce department – it can be cooked quickly and added in to your weekday crunch time menus. Season with some ginger or cinnamon, and you have a wonderful side.

Farmer Mary Lou Zimmerman chops butternut squash into large cubes, and seasons with olive oil, pepper, garlic powder and salt. Roast on an oiled sheet pan at 400 degrees F for 25 minutes. This is a great side to Balsamic Honey Chicken Skewers, made with Ken’s Lite Balsamic dressing. Get the squash in the oven, and prepare and grill the chicken skewers, and enjoy your dinner 30 minutes later. This one is a great choice for company too, and takes advantage of the lovely peppers and onions that are also fresh in the stores. Check the blog for more of our farmer’s recipes – we have a lot more to share! Balsamic Honey Chicken Skewers Ingredients 1 lb. boneless, skinless chicken breast cut into 2″ cubes ½ cup Ken’s® Lite Balsamic Dressing ½ cup honey 12 cherry tomatoes 1 onion, quartered 1 yellow pepper cut into 2″ pieces Directions Combine Ken’s® Lite Balsamic Vinaigrette Dressing and Honey and set aside. Thread chicken, tomato, onion and pepper onto skewers that have been soaked in water for about ½ hour. Brush skewers with olive oil and sprinkle with salt and pepper. Lightly oil hot grill rack, then grill kebabs, covered, turning occasionally, until chicken is just cooked through, 4 to 6 minutes. Baste chicken with Balsamic and Honey for the last 3 minutes of grilling. Written by Sara Lilkas, Marketing Intern  Rosh Hashanah, which means “Head of the Year” in Hebrew, is the beginning of the Jewish year will be observed September 13^th through September 15^th. Rosh Hashanah is one of the two High Holy Days in the Jewish religion (the other being Yom Kippur) and there are many traditions and rituals that take place during the holiday. As with every major Jewish holiday, women and girls light candles on each evening of Rosh Hashanah and recite the Jewish blessing Leshanah tovah tikateiv veteichateim, “May you be inscribed and sealed for a good year.” One Rosh Hashanah tradition involving food is to eat apples dipped in honey to represent a sweet New Year and round challah bread to represent the cyclical nature of a year. Raisins or apples are also sometimes added to the challah bread to represent the sweetness of a new year in addition to the apples dipped in honey. Different families have different traditions surrounding the holiday that have been passed down throughout the years. After the traditional apples dipped in honey and challah bread are shared there are many different foods prepared for the Rosh Hashanah celebration. Main dishes can vary depending on what your guests enjoy. Some families enjoy chicken dishes, while others may have a more traditional brisket. Side dishes can vary from matzo balls and other traditional foods (Gefilte Fish anyone?), to other dishes that complement your main dish. There’s often roasted vegetables such as carrots and potatoes, but tart foods are generally avoided on this holiday with an emphasis on sweet flavors. As with the apples dipped in honey, sweet flavors are represented throughout the dinner to symbolize the desire for good things in the upcoming year.  One of those sweet side dishes you will see featured in most Rosh Hashanah dinners are tzimmes. There are many different variations of this dish, but they are all delicious! If you aren’t sure where to start with your tzimmes here is an easy recipe to follow! Apples often appear on the dessert menu during the Rosh Hashanah holiday both because of their symbolic significance and because apples often taste sweeter in the fall. There can be everything from apple cakes, pies, or tarts! It ultimately depends on what your family likes to eat. A fun idea is to have people bring different deserts so there is variety, but it also relieves some of the pressure off the host or hostess to prepare a fabulous meal. For more Rosh Hashanah dinner inspiration check out our Pinterest board! We wish all of our customers observing Rosh Hashanah a Happy New Year! L’shanah Tovah!