Written by Sara Lilkas, Marketing Intern  Happy June everybody! Even though the official start of summer is not for a few more weeks we have been enjoying the warmer weather. Obviously the best way to take advantage of the great weather we’ve been having is to grill at every given opportunity. The only thing that makes a perfectly grilled steak taste better, is pairing it with a good beer. Check out the featured selections at the Growler station this month! Our friends from Magic Hat are back with their Art Hop Ale. The Art Hop Ale for 2016 is an imperial blonde ale featuring blood orange and sage. The Art Hop Ale features art on the label designed by Zelde Grimm who won a contest run by the non-profit SEABA. MagicHatLogoTry Magic Hat Art Hop Ale: Friday June 10th, 2016     Saturday June 11th, 2016     Next up is Switchback Brewing Co.  from Vermont. Switchback Brewing is no stranger to the Growler station. Make sure to stop by and try their pale ale if you have not already filled up your growler with this brew yet! Try Switchback Brewing Co. Pale Ale:interrobang-design-_switchback-brewing-co Friday June 17th, 2016     Saturday June 18th, 2016     Last, but not least for the month of June is Davidson Brother’s and their I-87 IPA. An American style IPA with 5 different hop varieties, the I-87 is a refreshing and drinkable brew. davidson brewingTry Davidson Brother’s I-87 IPA: Friday June 24th, 2016     Saturday June 25th, 2016 Happy Father’s Day to all the Dad’s out there! Please enjoy responsibly, see you next month! OREO CHURROS Written by Jane Golub Director In-Store Marketing Programs June 5, 2016   OREO Meets Churro.   Now available as a melt-in-your mouth chocolatey churro, stuffed with rich crème.   Ready in just minutes, this is a delicious dessert the entire family will enjoy.   With a crispy outside, rich crème filling and OREO cookies pieces in every bite, OREO Churros are the ultimate MASHUP!   Try some today – look for OREO Churros in the Frozen Dessert Section! oreo churros DANNON LIGHT & FIT PROTEIN SMOOTHIES Written by Jane Golub Director In-Store Marketing Programs June 5, 2016 Shake things up with the new Dannon Light & Fit Protein Smoothies!  Dannon has taken your favorite Dannon flavors and created delicious protein shakes to fit your busy lifestyle. protein-smoothie-strawberry-banana   Each 10 oz. Smoothie has 12g of protein, 5g of fiber, 140 calories and contains 0% fat.   Whether you’re on your way to work or heading home from the gym, the Mixed Berry is truly a delicious choice.  You can also indulge on the go and enjoy the sweet flavor of Strawberry Banana wherever life takes you.  If you fancy Raspberry, the smooth and delicious taste of Raspberries & Cream is definitely the flavor to try!   It is the tasty satisfaction you love without the sacrifice.  Stock up on all three delicious flavors of Dannon Light & Fit Protein Smoothies – available in the Dairy aisle. Written by Jane Golub Director In-Store Marketing Programs May 29, 2016 FRESH STEP CAT LITTER with the POWER OF FEBREZE We are going one step fresher.  Introducing new Fresh Step Cat Litter with the power of Febreze.  The only litter with odor-eliminating power of Febreze. Fresh Step FebrezeFresh Step with the power of Febreze has a proprietary technology to deliver unbeatable odor control by absorbing and eliminating odors while delivering the highest levels of freshness.  Now with a 10 day odor control guarantee which leaves behind a fresh clean scent. Fresh Step clumps tight to help prevent leaving behind sticky crumbles and has a new improved formula with lower dust.  Created with your cat’s health and happiness in mind. Try Odor Shield, Multi Cat and Extreme – all found in the Pet Care aisle. Visit www.freshstep.com for more information and special offers. Written by Jane Golub Director In-Store Marketing Programs May 29, 2016 CURATE NUTRITIONAL BARS 95% of consumers snack every day and are heavily influenced by trends and changing desires.  Introducing Curate NutritCurate Dark Chocional Bars! Curate is a collection of the most flavorful, fresh food from farms around the world, thoughtfully combined to create delicious bars, bites and potables.  Each product is a display of how a selective list of ingredients, paired together, can expand the horizons of taste.  The product attributes are an inspired combination of pantry friendly ingredients – 5 grams of protein from whole natural ingredients, no artificial sweeteners with a nutrient rich source of vitamins and minerals. Curate is Non-GMI project certified, gluten free and soy free.  The clear packaging will showcase the value of the snack bar inside.  Consumer feedback revealed that consumers love being able to see so much of the bar in front so they can see what they are getting from it, they love the ingredients on the front and believe that the packaging is both happy and colorful. Look for Curate Nutritional Bars in the Nutritional Snack Bar section. Written by Jane Golub Director In-Store Marketing Programs May 22, 2016 DEGREE MEN and WOMEN DEODORANTS AND ANTIPERSPIRANTS Degree Men and Women deodorants and antiperspirants with body-responsive technology offer long-lasting wetness and odor protection.  Degree Men and Women product lines are available in a variety of formats including Dry Spray antiperspirant, MOTIONSENSE Invisible Solid antiperspirant sticks, Clinical Protection and Dry Motion Protection collections. mens degree b&wThe MOTIONSENSE antiperspirant collection now also includes a variant called NEW Ultra Clear Black & White that addresses the #1 unmet deodorant need in the United States: white marks and yellow stains on clothing.  With an exclusive formula that contains anti-yellow stains and white marks sweat protection, Degree Men Ultra Clear Black & White Antiperspirant and Degree Women Ultra Clear Antiperspirant protects against unwanted marks or stains and utilizes exclusive MOTIONSENSE technology to maintain freshness as you move. NEW Degree ACTIVE SHIELD antiperspirant has a unique odor shield that fights the source of odor.  It offers antibacterial protection that eliminates over 90% of odor causing bacteria. Both Active Shield and Black & White are available in 3.8 oz. Dry Spray and 2.6 oz. – 2.7 oz. sizes for both Men and Women.  Find all 6 variants in the Deodorant Section of your favorite Price Chopper, Market32 or Market Bistro store. Written by Sara Lilkas, Marketing Intern  Happy American Craft Beer Week! Living in the Northeast, we are lucky that there are an increasing number of craft breweries that not only share their wide variety of flavors, but also open their doors to share the process of how the beer is made. Craft beer has grown in popularity in the past couple years. For those of you questioning what exactly makes a craft beer, here is a little bit of background on the term. The Brewer’s Association defines a craft beer as having small production (less than 6 million barrels per year), independent, and using traditional brewing methods. However it is often up to the one consuming the beer whether or not they consider it a craft offering. davidsonbroameribeerFINDavidson Brother’s Brewing Company from Glens Falls is one of the local breweries often featured at our six stores with Growler Stations (check out the May Tasting schedule here), and  to share their flavors with more of our customers, their American Bright Ale is one of the Summer Signature items. The American Bright Ale is Davidson Brother’s lightest beer, brewed with 100% American Ingredients. The light and refreshing American Bright Ale is available in 12-packs exclusively at Price Chopper, Market 32, and Market Bistro stores*. American Craft Beer Week 2016 runs from May 16-22 .Please enjoy responsibly.  
*Davidson Brother’s American Bright Ale is available in stores located in New York, Connecticut, and Vermont only.
  written by Jane Golub; Director In-Store Marketing Programs May 15, 2016 nabisco-good-thinsNabisco Good Thins Crackers start with real ingredients and are baked thin.  There are no artificial flavors, colors, cholesterol, partially hydrogenated oils or high fructose corn syrup. The name “GOOD THINS” pays tribute to the delicious taste and wholesome ingredients, as well as the thin and crispy texture. Good Thins can be found in four flavors: Look for Nabisco Good Thins in the Cracker aisle and try some today! written by Jane Golub, Director In-Store Marketing Programs May 15, 2016 Airwick Life Scents LavenderIntroducing LIFE SCENTS, the newest and most effective air fresheners for your home. These wonderful new air fresheners are brought to you by AIRWICK, the leader in air freshener innovation.  LIFE SCENTS are more environmentally friendly than most other sprays as they use NO chemicals as a propellant – and come in an easy to hold attractive package. Airwick Life Scent Aerosols are available in the following fragrances: Fresh Sparkling Waterfall – A mix of wild berry, mountain stream and blue sage Sunny Morning Linen – The fresh scents of morning sun, fresh linen and apple blossom Sweet Lavender Days – Relaxing fragrance of lavender petals, dew berry and spun sugar Look for Airwick Life Scent Aerosols in the Air Freshener aisle.   Written by Sara Lilkas, Marketing Intern  May has always been my favorite month. It always felt like the true start of spring, with typically warmer days, but since we live in the Northeast there is always the chance it may snow. May is the end of the spring semester for college students and then there’s the unofficial kick off to summer with Memorial Day Weekend. To help get you in the mood for summertime we have a great line up of craft beers to try at the Growler Station, including a debut from New Belgium brewery! davidson brewingFirst up in the month of May is a Capital Region favorite Davidson Brewery featuring their American Bright Ale. A light and refreshing beer perfect for a hot summer day (or a nice day in May!) Try Davidson Brewery’s American Bright Ale: Friday May 6th, 2016 Saturday May 7th, 2016 To continue the theme of getting you ready for summer, Samuel Adams will be featuring their Summer Ale.  A popular American Wheat ale, the Samuel Adams Summer Ale is light, refreshing, and features hints of lemon.SamuelAdamsLogo-575 Try Samuel Adam’s Summer Ale: Friday May 13th, 2016 Saturday May 14th, 2016 For the third tasting in May we once again will be featuring Samuel Adams brewery. Instead of the Summer Ale, we will be featuring their Rebel IPA. Part of their line of west-coast style IPAs, the Rebel IPA is a complex beer featuring a variety of hops while maintaining a malty sweetness. Try Samuel Adam’s Rebel IPA: Friday May 20th, 2016 Saturday May 21st, 2016 To help you kick off your Memorial Day weekend we have a Growler Station debut! We will be featuring two beers by New Belgium brewery from Colorado! With their recent expansion to Asheville, NC, they’ve expanded their beer production and distribution to the Eastern United States. For their first tasting at the Growler Station we will be featuring their flagship Fat Tire, an amber ale and one of my personal favorites, as well as their summer seasonal, The Heavy Melon. The Fat Tire is a medium bodied Amber Ale. Featuring a balance of flavors between the bitter hops and malty sweetness. New Belgium’s summer seasonal Heavy Melon is a watermelon lime ale featuring crisp fruity flavors and just a hint of bitterness. Try New Belgium’s Fat Tire and Heavy Melon:New_Belgium_Brewing_Company_logo Thursday May 26th, 2016 Friday May 27th, 2016 Saturday May 28th, 2016  Everyone have a safe and happy Memorial Day Weekend! Please enjoy responsibly.