Written by Jane Golub, Director In-Store Marketing Programs February 19, 2017 HEX PERFORMANCE ADVANCED LAUNDRY DETERGENT 2017 is the year you reach those big health goals.  Hex is here to make sure your laundry room is part of that! Wait, laundry room?  Yup, you read it right!  Your bright new workout clothes are going to become sweaty piles of laundry and that jug of blue detergent isn’t going to get them clean.  Why not?  Because those detergents were built for yesterday’s fabrics. What’s different about this new laundry detergent? Hex started with tough-to-clean synthetic fabrics (like your workout clothes).  They found that since they clean those better than the legacy brands, everything else is easy! Learn more at hexperformance.com/transparency. With HEX, one detergent works for everything and you get a true clean on the first wash. They know you have something that stinks, so pick up HEX Performance today in the Laundry aisle!  Available in Single Dose or Liquid and Free + Clear or Fresh Clean Scent.                                 JNG/ Written by Jane N. Golub Director In-Store Marketing Programs January 10th, 2016

DUNCAN HINES PERFECT SIZE CAKES 

Duncan Hines Perfect Size Cake Mixes are now in the Baking aisle. Available in four different flavors, they are the perfect size when serving 2 – 4 people. Choose from Chocolate Lover’s, Red Velvet Dream, Golden Fudge or Strawberries and Crème. Includes a 6” baking pan for your convenience. Includes the frost – just ready to mix! There’s something for everyone! Look for Duncan Hines Perfect Size Cakes in the Baking aisle.  

ZYRTEC CHILDREN’S LIQUID

   Introducing Zyrtec Children’s Liquid! With just one dose, children’s allergy syrup works all day and all night to keep your child’s worst allergy symptoms under control.  This formulation features 24 hour once a day dosing in a non-drowsy sugar free and dye free formulation. Zyrtec Children’s Liquid controls sneezing, runny nose, itchy watery eyes and itchy nose and throat. Children’s Zyrtec is the #1 Pediatrician recommended brand for allergy relief.  Parents feel that children’s allergies can be frustrating because they are so unpredictable and complex.  Since allergies are part of their children’s life, they are looking for the best solution that they are confident will give their child the best relief every time. Look for Zyrtec Children’s Liquid in the Allergy and Cough Cold Section in the Health and Beauty Care aisle. Written by Jane N. Golub Director In-Store Marketing Programs

FANCY FEAST DELIGHTS with CHEDDAR

Fancy Feast Delights with Cheddar brings excitement to Loaf! Available in four savory varieties:

• Grilled Chicken & Cheddar Cheese Feast in Gravy – succulent slow-cooked feast with chicken and a delightful cheddar cheese flavor
• Grilled Tuna & Cheddar Cheese Feast in Gravy – tasty slow-cooked cuts with tuna and savory cheddar cheese
• Grilled Turkey & Cheddar Cheese Feast in Gravy – a delightful slow-cooked combination with turkey and savory cheddar cheese
• Grilled Whitefish & Cheddar Cheese Feast in Gravy – a tantalizing grilled combination with whitefish and savory cheddar cheese

Look for Fancy Feast Delights with Cheddar in the Pet Food aisle!

KEMPS FROZEN YOGURT

     Ready to celebrate summer?  Your family is going to love Kemps Frozen Yogurt, new at Price Chopper!  Kemps, the #1-selling frozen yogurt brand in America, has the smooth-and-creamy taste of ice cream, but with less fat and fewer calories.  We offer Kemps Frozen Yogurt in these family-pleasing flavors:

• Black Jack Cherry – made with real cherries
• Vanilla – a creamy classic
• Chocolate Chip Cookie Dough – chunks of chocolate chip cookie dough blended with creamy vanilla frozen yogurt
• Moose Tracks – smooth vanilla frozen yogurt swirled with Moose Tracks Fudge and mixed with creamy peanut butter cups

Treat your family to some feel-good summer indulgence with Kemps Frozen Yogurt!  Look for it in the Frozen aisle. Written by Jane N. Golub Director In-Store Marketing Programs

PURINA BENEFUL HEALTHY SMILE FOOD and TREATS

                Nobody smiles like your dog.  It’s the way he runs to greet you at the door.  Or when his tail wags so hard, he can barely walk straight.  When he’s happy, he smiles with his whole body – and really, is there anything better in the world?  That’s why Beneful has created a line of dental products that not only care for smiles – they help create them!  Introducing NEW Beneful Healthy Smile Dog Food and Treats! Beneful Healthy Smile is a complete and balanced meal for adult dogs with SmileBites and other crunchy kibble.  Beneful Healthy Smile Dental Dog Snacks are available in twists and ridges.  Both food and treats help keep your dog’s teeth clean and his breath fresh.  Two great reasons for you and your dog to smile!  Look for Purina Beneful Healthy Smile Food and Treats in the Pet Aisle!

SUN-MAID YOGURT FLAVORED RAISINS

                Price Chopper is proud to introduce four delicious new Yogurt flavored items from Sun-Maid.

• Strawberry Greek Yogurt Raisins – 100% Natural California Raisins covered with real Strawberry Greek Yogurt
• Cherry Chocolate Yogurt Raisins – 100% Natural California Raisins covered with a creamy White Chocolate-Cherry Yogurt
• Orange Cream Yogurt Mini Snacks – 100% Natural California Raisins covered in Orange Cream and available in a lunch-box size package
• Dark Chocolate Yogurt Raisins 6-pack – 100% California Raisins also available in an “on the go” pack size so you can enjoy them anytime, anywhere

For generations, Sun-Maid has been America’s favorite Dried Fruit because Sun-Maid is committed to bringing you the best nature has to offer.  With Sun-Maid, you get it all – quality, taste, convenience and real fruit goodness. Look for the four new and innovative high-energy snacks bursting with the taste of summer in the Produce Department today! Written by Jane N. Golub Director In-Store Marketing Programs

CEDAR’S ALL NATURAL SALSA

Spice up your taste buds with the new tastes of Cedar’s All Natural Salsa.  Cedar’s All Natural Salsa is authentically made with fresh flavorful hand cut vegetables.  Cedar’s All Natural Salsa comes in two delicious flavors: Medium and Milk.  Cedar’s All Natural Salsa is perfect with any chip – or use to marinate your favorite grilled meats. Cedar’s All Natural Salsas are now available in the Deli Department!

PARTY’TIZERS DIPPIN CHIPS

Party’tizers Dippin Chips are uniquely designed tortilla chips that give you the perfect amount of dip with no mess.  Their all natural recipe starts with US home grown corn and a blend of delicious ingredients such as veggies, beans and grains mixed right in! How the recipe ends is your choice – dip, garnish or just plain snack ‘em.  You’ll love them any way you choose.  Party’tizers Dippin Chips are available in the Deli Department! Written by Jane N. Golub Director In-Store Marketing Programs

SMUCKER’S NATURAL FRUIT SPREADS

            Introducing Smucker’s Natural Fruit Spreads.  Smucker’s is the #1 brand in the Fruit Spread category and continues to maintain strong brand awareness.  Smucker’s scores highest on “A brand I trust” and “Best tasting Fruit Spread on the market”. There are four varieties of Smucker’s Natural Fruit Spreads: Strawberry, Concord Grape, Red Raspberry and Orange Marmalade.  Each is made with all natural ingredients, sweetened with sugar and no preservatives – with a fresh fruit taste.  Smucker’s will now bring varieties to the Natural segment, which is currently dominated with Strawberry and Grape.  Thanks to Smucker’s, you can now also get Red Raspberry and Orange Marmalade! Look for Smucker’s Natural Fruit Spreads on the Peanut Butter and Jelly aisle.

VIDAL SASSOON

            Once upon a time, women wore helmets that were teased, coiffed and pouffed.  One man changed all that.  Vidal Sassoon didn’t just revolutionize hairdressing.  He elevated it to an art form.  Want to go very sleek?  Shake things up with one of our Salon Genius Stylers.  Want vibrant color that lasts?  Now see yourself in long-lasting salon vibrant colors from the original salon genius.  Perfected by experts, for the salon-precise shade you crave that stays vibrant for up to 8 weeks. It’s a haircolor revolution, the Vidal Sassoon way!  Look for Vidal Sassoon products in the Hair Care aisle.