Written by Jane N. Golub
Director In-Store Marketing Programs
Cains Mayonnaise Dressing with Olive Oil is here! Cains Mayonnaise Dressing is made with Extra Virgin Olive Oil, a good source of Omega 3 containing 310mg per serving.  Cains Mayonnaise Dressing with Olive Oil has a creamy rich flavor with a back note of Olive Oil.  The formulation known for its heart healthy benefits is Gluten Free and has half the fat and calories of regular mayonnaise.  Cains Mayonnaise Dressing with Olive Oil also provides a wide variety of antioxidants associated with healthy oils. You can find Cains Mayonnaise Dressing with Olive Oil 30 oz. right next to the original Cains All Natural Mayonnaise 30 oz. in the Mayonnaise and Salad Dressing section. While you’re looking for Cains Mayonnaise Dressing with Olive Oil and Cains All Natural Mayonnaise, try Cains Foods “Naturally Delicious” All Natural Salad Dressing.  Naturally Delicious has NO High Fructose Corn Syrup and is made with Canola Oil, which is low in Saturated Fats.  Naturally Delicious All Natural Salad Dressing is rich in Omega 3 ALA for Key Health and Wellness benefits.

RUBBERMAID LUNCH BLOX SANDWICH and SALAD KITS

Introducing the new Lunch Blox Sandwich and Salad Kits from Rubbermaid Products. Each of the modular lunch sized containers work together to stay organized and optimize space.  They are perfectly portioned for lunch foods commonly carried away from home. The customizable configurations are designed to accommodate most common lunch bag shapes.  The drop-in dividers are durable and leak-proof in addition to being safe for microwaves, dishwashers and freezers. The individual containers snap to each other or to the Blue Ice panel to prevent toppling in lunch bags.  The Ice Panel keeps food chilled for up to 4 hours. The Sandwich Kit includes one Sandwich block, 2 Sauce blocks, 1 Side block and a Medium Blue Ice Panel.  The Salad Kit contains 1 Salad base and lid, 1 Topping Tray, 1 Dressing container and 1 Medium Blue Ice Panel. Look for Rubbermaid Lunch Blox Sandwich and Salad kits in the Food Storage/Bags and Wraps aisle.
Written by Jane N. Golub
Director In-Store Marketing Programs
Cains Mayonnaise Dressing with Olive Oil is here! Cains Mayonnaise Dressing is made with Extra Virgin Olive Oil, a good source of Omega 3 containing 310mg per serving.  Cains Mayonnaise Dressing with Olive Oil has a creamy rich flavor with a back note of Olive Oil.  The formulation known for its heart healthy benefits is Gluten Free and has half the fat and calories of regular mayonnaise.  Cains Mayonnaise Dressing with Olive Oil also provides a wide variety of antioxidants associated with healthy oils. You can find Cains Mayonnaise Dressing with Olive Oil 30 oz. right next to the original Cains All Natural Mayonnaise 30 oz. in the Mayonnaise and Salad Dressing section. While you’re looking for Cains Mayonnaise Dressing with Olive Oil and Cains All Natural Mayonnaise, try Cains Foods “Naturally Delicious” All Natural Salad Dressing.  Naturally Delicious has NO High Fructose Corn Syrup and is made with Canola Oil, which is low in Saturated Fats.  Naturally Delicious All Natural Salad Dressing is rich in Omega 3 ALA for Key Health and Wellness benefits.

RUBBERMAID LUNCH BLOX SANDWICH and SALAD KITS

Introducing the new Lunch Blox Sandwich and Salad Kits from Rubbermaid Products. Each of the modular lunch sized containers work together to stay organized and optimize space.  They are perfectly portioned for lunch foods commonly carried away from home. The customizable configurations are designed to accommodate most common lunch bag shapes.  The drop-in dividers are durable and leak-proof in addition to being safe for microwaves, dishwashers and freezers. The individual containers snap to each other or to the Blue Ice panel to prevent toppling in lunch bags.  The Ice Panel keeps food chilled for up to 4 hours. The Sandwich Kit includes one Sandwich block, 2 Sauce blocks, 1 Side block and a Medium Blue Ice Panel.  The Salad Kit contains 1 Salad base and lid, 1 Topping Tray, 1 Dressing container and 1 Medium Blue Ice Panel. Look for Rubbermaid Lunch Blox Sandwich and Salad kits in the Food Storage/Bags and Wraps aisle.
Written by Jane N. Golub
Director In-Store Marketing Programs
 

                                    BEN & JERRY’S NEW GREEK FROZEN YOGURT

Ben & Jerry’s is pleased to provide consumers with a new way to provide the creaminess and benefits of Greek Yogurt with all the fun and flavor combinations that Ben & Jerry’s is known for. Ben & Jerry’s Greek Frozen Yogurt offers consumers a better for you option through the addition of wholesome fresh Greek Yogurt.  These flavors stand out on their own and are perceived as a before dinner or early evening snack. Ben & Jerry’s New Greek Frozen Yogurt is really Greekin’ good and it’ll pretty much rock your Acropolis.  Try all four flavors – Banana Peanut Butter, Blueberry Vanilla Graham, Raspberry Fudge Chunk & Strawberry Shortcake. You will find Ben & Jerry’s New Frozen Greek Yogurt in the Frozen Ice Cream section with all the other great flavors of Ben & Jerry’s.

SPLENDA NECTRESSE

New!  Finally a 100% natural zero calories sweetener with the rich, sweet taste of sugar.  Nectresse – a natural, no calorie sweetener from the makers of Splenda Sweeteners. Unlike any other no calorie sweetener out there, Nectresse is made from Monk Fruit – a small green melon in Southeast Asia, cultivated for hundreds of years and harvested at the peak of sweetness.  Monk Fruit is 150 times sweeter than sugar, yet contains no calories.  There’s no better way to naturally sweeten foods and beverages than by using the sweetness of fruit.  Nectresse combines sweet Monk Fruit extract with the perfect blend of other natural sweeteners to bring you a sweetener that tastes like sugar without all the calories. Try Splenda Nectresse in coffee, hot tea, smoothies, over cereal, oatmeal, berries, grapefruit or just about anything you want to sweeten.  Available in packets or a canister for everyday convenience, which is perfect for spooning, pouring and sprinkling. Look for Splenda Nectresse in the Sugar Substitute section.
Written by Jane N. Golub
Director In-Store Marketing Programs
 

                                    BEN & JERRY’S NEW GREEK FROZEN YOGURT

Ben & Jerry’s is pleased to provide consumers with a new way to provide the creaminess and benefits of Greek Yogurt with all the fun and flavor combinations that Ben & Jerry’s is known for. Ben & Jerry’s Greek Frozen Yogurt offers consumers a better for you option through the addition of wholesome fresh Greek Yogurt.  These flavors stand out on their own and are perceived as a before dinner or early evening snack. Ben & Jerry’s New Greek Frozen Yogurt is really Greekin’ good and it’ll pretty much rock your Acropolis.  Try all four flavors – Banana Peanut Butter, Blueberry Vanilla Graham, Raspberry Fudge Chunk & Strawberry Shortcake. You will find Ben & Jerry’s New Frozen Greek Yogurt in the Frozen Ice Cream section with all the other great flavors of Ben & Jerry’s.

SPLENDA NECTRESSE

New!  Finally a 100% natural zero calories sweetener with the rich, sweet taste of sugar.  Nectresse – a natural, no calorie sweetener from the makers of Splenda Sweeteners. Unlike any other no calorie sweetener out there, Nectresse is made from Monk Fruit – a small green melon in Southeast Asia, cultivated for hundreds of years and harvested at the peak of sweetness.  Monk Fruit is 150 times sweeter than sugar, yet contains no calories.  There’s no better way to naturally sweeten foods and beverages than by using the sweetness of fruit.  Nectresse combines sweet Monk Fruit extract with the perfect blend of other natural sweeteners to bring you a sweetener that tastes like sugar without all the calories. Try Splenda Nectresse in coffee, hot tea, smoothies, over cereal, oatmeal, berries, grapefruit or just about anything you want to sweeten.  Available in packets or a canister for everyday convenience, which is perfect for spooning, pouring and sprinkling. Look for Splenda Nectresse in the Sugar Substitute section.
Written by Jane N. Golub
Director In-Store Marketing Programs
NEW DAIRY PURE by Garelick Farms New Dairy Pure by Garelick Farms is kept pure with a 5 Point Purity checklist so your milk’s purity is something you never have to worry about.  Dairy Pure by Garelick Farms is the same pure milk inside, now backed by the 5 Point Purity checklist below to ensure their milk starts pure and stays pure:

Garelick Farms is passionate about the purity of their milk so you can rest assured you’re getting only the purest healthiest milk possible.  Visit www.DairyPureMilk.com for more information. 

Look for Dairy Pure by Garelick Farms in the Milk section of the Dairy aisle.

DURACELL EASYTAB HEARING AID BATTERIES

Hearing loss is a common problem, affecting 35 million Americans.  Duracell EasyTab Hearing Aid Batteries are easy to hold, replace and remove.  An extra-long tab makes it simple to handle and its lightweight packaging is easy to open.  They are color-coded by size in yellow, orange, brown and blue so you won’t have any trouble finding the size that is right for you.

EasyTab Hearing Aid Batteries improve the quality of life for people with arthritis and have received an Ease-of-Use commendation from the Arthritis Foundation.  They have also been recognized as one of the top durable goods with a Pharmacist Recommendation Award from The Pharmacy Times OTC Guide.

Look for Duracell EasyTab Hearing Aid Batteries on the Battery Rack.

Written by Jane N. Golub
Director In-Store Marketing Programs
NEW DAIRY PURE by Garelick Farms New Dairy Pure by Garelick Farms is kept pure with a 5 Point Purity checklist so your milk’s purity is something you never have to worry about.  Dairy Pure by Garelick Farms is the same pure milk inside, now backed by the 5 Point Purity checklist below to ensure their milk starts pure and stays pure:

Garelick Farms is passionate about the purity of their milk so you can rest assured you’re getting only the purest healthiest milk possible.  Visit www.DairyPureMilk.com for more information. 

Look for Dairy Pure by Garelick Farms in the Milk section of the Dairy aisle.

DURACELL EASYTAB HEARING AID BATTERIES

Hearing loss is a common problem, affecting 35 million Americans.  Duracell EasyTab Hearing Aid Batteries are easy to hold, replace and remove.  An extra-long tab makes it simple to handle and its lightweight packaging is easy to open.  They are color-coded by size in yellow, orange, brown and blue so you won’t have any trouble finding the size that is right for you.

EasyTab Hearing Aid Batteries improve the quality of life for people with arthritis and have received an Ease-of-Use commendation from the Arthritis Foundation.  They have also been recognized as one of the top durable goods with a Pharmacist Recommendation Award from The Pharmacy Times OTC Guide.

Look for Duracell EasyTab Hearing Aid Batteries on the Battery Rack.

Written by Jane N. Golub
Director In-Store Marketing Programs
 

WHEY LIQUID PROTEIN

New Whey Liquid Protein offers you the ultimate in convenient protein supplementation.  With no need for blending or refrigeration and virtually unbreakable packaging, it’s perfect for your on-the-go lifestyle.

Featuring a variety of great flavors, Grape, Fruit Punch and Watermelon and a serving size less than 4 ounces, New Whey Liquid 42g Protein is compact, refreshing and nutritious.  Contains Zero carbs.  Zero sugar.  Zero fat.  Zero caffeine or lactose and is absolutely complete. Whey Liquid Protein’s unique breakthrough formula consists of three proteins that make New Whey Liquid Protein complete and exceptionally bioavailable or more absorbable and usable by your body.  Complete proteins contain the appropriate amounts of all essential amino acids to benefit muscle growth.  Look for it at your neighborhood Price Chopper store in the Diet/Nutritional section.

PEPSI NEXT – The Next Generation of Cola

Pepsi NEXT is today’s taste breakthrough – a true cola experience with 60% less sugar!

Now you can get all the refreshing Pepsi satisfaction and true cola flavor you crave without compromise.  Discover the amazing taste of new Pepsi Next.  You’ve got to drink it to believe it.  Watch for the two new delicious varieties – Cherry Vanilla Pepsi Next and Paradise Mango Pepsi Next.

Look for all varieties of Pepsi Next in the Soda aisle.

Written by Jane N. Golub
Director In-Store Marketing Programs
 

WHEY LIQUID PROTEIN

New Whey Liquid Protein offers you the ultimate in convenient protein supplementation.  With no need for blending or refrigeration and virtually unbreakable packaging, it’s perfect for your on-the-go lifestyle.

Featuring a variety of great flavors, Grape, Fruit Punch and Watermelon and a serving size less than 4 ounces, New Whey Liquid 42g Protein is compact, refreshing and nutritious.  Contains Zero carbs.  Zero sugar.  Zero fat.  Zero caffeine or lactose and is absolutely complete. Whey Liquid Protein’s unique breakthrough formula consists of three proteins that make New Whey Liquid Protein complete and exceptionally bioavailable or more absorbable and usable by your body.  Complete proteins contain the appropriate amounts of all essential amino acids to benefit muscle growth.  Look for it at your neighborhood Price Chopper store in the Diet/Nutritional section.

PEPSI NEXT – The Next Generation of Cola

Pepsi NEXT is today’s taste breakthrough – a true cola experience with 60% less sugar!

Now you can get all the refreshing Pepsi satisfaction and true cola flavor you crave without compromise.  Discover the amazing taste of new Pepsi Next.  You’ve got to drink it to believe it.  Watch for the two new delicious varieties – Cherry Vanilla Pepsi Next and Paradise Mango Pepsi Next.

Look for all varieties of Pepsi Next in the Soda aisle.

Written by Jane N. Golub
 Director In-Store Marketing Programs
 

            FARMER’S GARDEN by VLASIC

Farmer’s Garden by Vlasic, a new line of farm fresh artisanal pickles, is available in the Pickle aisle.  Inspired by the homemade tradition of the brand’s pioneering founder, Joseph Vlasic, the Farmer’s Garden recipe uses fresh, hand-packed ingredients that are free of artificial flavors, colors or preservatives. Each jar of Farmer’s Garden is hand-packed with fresh extra-large U.S. grown cucumbers marinated in a special brine and paired with carefully selected garlic, carrots, peppers, herbs and spices for an authentic flavor experience. The classic mason style jar packaging showcases the honesty of the ingredients and all the goodness packed inside.  Farmer’s Garden by Vlasic is available in five delicious varieties: Kosher Dill Spears, Kosher Dill Spears, Zesty Garlic Chips, Bread & Butter Chips and Deli Style Halves.

LIPTON TEA & HONEY

Lipton is on a mission to inspire people to live on the bright side of life, everyday, all day!

Consumers are increasingly opting for “better for you” beverages – and tea with its perceived goodness has clear competitive advantages versus many other beverages.  Lipton Tea & Honey offers the benefits consumers are looking for: made with Real Tea, sweetened with honey, made from natural fruit flavor, contains no added preservatives and no artificial flavor or coloring.  And it’s only 5 calories! Lipton Tea & Honey is made from Black and Green Tea with six great flavors to choose from – including a Decaf offering.  Lipton Tea & Honey is available in 6 / 10 count to go sticks flavors and 4 / 6 count pitcher flavors.  You can find Lipton Tea & Honey in the Tea aisle.
Written by Jane N. Golub
 Director In-Store Marketing Programs
 

            FARMER’S GARDEN by VLASIC

Farmer’s Garden by Vlasic, a new line of farm fresh artisanal pickles, is available in the Pickle aisle.  Inspired by the homemade tradition of the brand’s pioneering founder, Joseph Vlasic, the Farmer’s Garden recipe uses fresh, hand-packed ingredients that are free of artificial flavors, colors or preservatives. Each jar of Farmer’s Garden is hand-packed with fresh extra-large U.S. grown cucumbers marinated in a special brine and paired with carefully selected garlic, carrots, peppers, herbs and spices for an authentic flavor experience. The classic mason style jar packaging showcases the honesty of the ingredients and all the goodness packed inside.  Farmer’s Garden by Vlasic is available in five delicious varieties: Kosher Dill Spears, Kosher Dill Spears, Zesty Garlic Chips, Bread & Butter Chips and Deli Style Halves.

LIPTON TEA & HONEY

Lipton is on a mission to inspire people to live on the bright side of life, everyday, all day!

Consumers are increasingly opting for “better for you” beverages – and tea with its perceived goodness has clear competitive advantages versus many other beverages.  Lipton Tea & Honey offers the benefits consumers are looking for: made with Real Tea, sweetened with honey, made from natural fruit flavor, contains no added preservatives and no artificial flavor or coloring.  And it’s only 5 calories! Lipton Tea & Honey is made from Black and Green Tea with six great flavors to choose from – including a Decaf offering.  Lipton Tea & Honey is available in 6 / 10 count to go sticks flavors and 4 / 6 count pitcher flavors.  You can find Lipton Tea & Honey in the Tea aisle.