Octavia Maxwell from Skin Deep Naturals outside of a Market 32 store

A Home.Grown. Partnership with Local Entrepreneur Octavia Maxwell

Market 32 is proud to announce the launch of Skin Deep Naturals, a locally crafted skincare and wellness line now available in 10 stores across the Capital Region. Rooted in clean ingredients, natural solutions, and community empowerment, Skin Deep Naturals reflects everything we value in our Home.Grown. partnerships—local passion, local talent, and products made with purpose.

Founded by Octavia Maxwell, a dynamic entrepreneur, speaker, and community advocate, Skin Deep Naturals blends a decade of research with a mission to make luxury self-care accessible for everyone. What began as a personal journey to better understand natural beauty alternatives has expanded into a trusted line of skincare and haircare products, experiential wellness workshops, and private-label collaborations that support other small businesses.

Octavia’s work goes far beyond the products she creates. She is deeply committed to empowering women, families, and young people through education, hands-on learning, and confidence-building experiences. Her partnerships with schools, youth programs, and community organizations—including the YMCA Black & Latino Achievers Program—reflect her belief that self-care is more than a routine: it’s a foundation for leadership, wellness, and personal growth.

Today, Market 32 is thrilled to help bring Octavia’s vision to even more customers—right here at home. We’re honored to support a local maker who is not only creating exceptional natural products, but who is also uplifting our community and inspiring the next generation of innovators.

Find Skin Deep Naturals at these Market 32 locations:

Albany – 709 Central Avenue, Albany, NY
Troy – 716 Hoosick Street, Troy, NY
Guilderland – Routes 20 & 155, Guilderland, NY
Rensselaer – 501 Columbia Turnpike, Rensselaer, NY
Schenectady – 1640 Eastern Pkwy, Schenectady, NY
Scotia/Glenville – 290 Saratoga Rd, Scotia, NY
Glenmont – 329 Glenmont Rd, Glenmont, NY
Latham (Market Bistro) – 873 New Loudon Road, Latham, NY
Slingerlands – 1395 New Scotland Rd, Slingerlands, NY
Clifton Park – 15 Park Avenue, Clifton Park, NY

Skin Deep Naturals - Natural Whipped Body Butter

Celebrating Local. Celebrating Community. Celebrating You.

We invite you to explore this exciting new Home.Grown. addition and discover the natural, confidence-building care that Skin Deep Naturals brings to the Market 32 family. From rejuvenating skincare to nourishing haircare and community-centered experiences, Octavia Maxwell’s brand is redefining what it means to feel good—inside and out.

Welcome to Market 32, Skin Deep Naturals. We’re proud to share your story.

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National Apple Cider Day

🍏 Happy National Apple Cider Day! 🍂 Today, we’re celebrating the deliciousness of apple cider in all its forms! Whether you love it hot, cold, or in your favorite recipes, there’s no denying that this fall favorite brings warmth and joy to our tables.

This mouthwatering dish features a succulent beef roast marinated in a delightful blend of apple cider, fresh sage, and aromatic spices, creating a perfect harmony of sweet and savory. As it slow-cooks, the roast becomes incredibly tender, allowing the rich flavors to infuse every bite. Serve it alongside roasted vegetables for a hearty meal that’s perfect for family gatherings or a cozy night in. 

Get ready to elevate your comfort food game with our Slow Cooker Apple Cider Pulled Pork Grilled Cheese! This delicious recipe combines tender, slow-cooked pulled pork infused with the sweet and tangy flavors of apple cider, creating a deliciously unique filling. Nestled between two slices of perfectly toasted bread and melted cheese, this grilled cheese sandwich is a delightful twist on a classic favorite. Perfect for chilly days, it’s a cozy meal that’s sure to warm your heart and satisfy your cravings.

Embrace the flavors of fall with our refreshing Apple Cider Slushy! This frozen treat combines the sweet and tangy taste of apple cider with a frosty twist. Simply blend chilled apple cider with ice until smooth and enjoy the vibrant flavors that capture the essence of the season. Whether you’re hosting a backyard bonfire or just looking for a fun treat, this slushy is sure to be a hit with family and friends. Garnish with a slice of apple or a sprinkle of cinnamon for an extra touch of magic.

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