Market 32 and Price Chopper Customers Raise Over $51,000 for Hunger Relief and Rare Disease Research Through Plush Toy Campaign

Market 32 and Price Chopper customers generated $51,484 to support critical efforts to fight hunger and fund life-changing medical innovation through the purchase of limited-edition plush toys at all store locations. Each purchase directed $3 to two longtime nonprofit partners making a meaningful difference nationwide.

Proceeds from a collection of plush Highland cows totaled $29,401 for Feeding America, helping to provide meals and essential resources to individuals and families experiencing food insecurity across the country. Additionally, sales of a collection of plush hamsters raised $22,083 for Cure Rare Disease, which works to advance the development of customized genetic therapies for people living with rare and often life-threatening conditions.

“Our customers continue to show that small acts can add up to something truly meaningful,” said Danielle Tremblay, manager of community relations for Market 32 and Price Chopper. “Through this campaign, we’re able to support families facing hunger, while also invest in groundbreaking research that brings hope to those living with rare diseases. We’re proud to share that impact with our communities.”

Through initiatives like these, Market 32 and Price Chopper continue to connect everyday shopping with meaningful community impact—helping nourish lives today while supporting breakthroughs for tomorrow.