Written by Jane N. Golub Director In-Store Marketing Programs PLANTERS NUT-RITION ENERGY MIX Planters NUT-rition Energy Mix is a simple, delicious Energy Mix of peanut butter with wholesome nuts, dried fruit and granola, available in two varities: Cinnamon Raisin Granola Nut and Banana Granola Nut. Planters NUT-rition Energy Mix is delicious peanut butter with a hint of cinnamon, sweetness from the raisin and crunch from the granola. Same great peanut butter taste with an added crunch and some chewy. This is a new and unique product which is different from anything in the peanut butter category today. A category in which 70% of the United States peanut butter eatings are consumed by adults! Today’s active consumers are seeking products that provide them with an energy boost that also delivers great taste and 45% of those peanut butter consumers say health specific support claims are important to them when choosing peanut butter. New Planter NUT-rition delivers just that with 6 grams of protein and no artificial flavors. Look for Planters NUT-rition Energy Mix in the peanut butter aisle! PURINA TIDY CATS PURE NATURE When it comes to odor control you can count on, new Tidy Cats provides a natural choice. Each ingredient in Purina Tidy Cats Pure Nature was chosen because of its unique and well known benefits in fighting odors. The 99.9& natural formula provides strong odor control you can rely on from ingredients you can trust-for your cats and your home. Try new Purina Tidy Cat Pure Nature today-look for it in the Pet Food aisle.