Written by Jane N. GolubDirector In-Store Marketing Programs
BEN & JERRY’S NEW GREEK FROZEN YOGURTBen & Jerry’s is pleased to provide consumers with a new way to provide the creaminess and benefits of Greek Yogurt with all the fun and flavor combinations that Ben & Jerry’s is known for. Ben & Jerry’s Greek Frozen Yogurt offers consumers a better for you option through the addition of wholesome fresh Greek Yogurt. These flavors stand out on their own and are perceived as a before dinner or early evening snack. Ben & Jerry’s New Greek Frozen Yogurt is really Greekin’ good and it’ll pretty much rock your Acropolis. Try all four flavors – Banana Peanut Butter, Blueberry Vanilla Graham, Raspberry Fudge Chunk & Strawberry Shortcake. You will find Ben & Jerry’s New Frozen Greek Yogurt in the Frozen Ice Cream section with all the other great flavors of Ben & Jerry’s.
SPLENDA NECTRESSENew! Finally a 100% natural zero calories sweetener with the rich, sweet taste of sugar. Nectresse – a natural, no calorie sweetener from the makers of Splenda Sweeteners. Unlike any other no calorie sweetener out there, Nectresse is made from Monk Fruit – a small green melon in Southeast Asia, cultivated for hundreds of years and harvested at the peak of sweetness. Monk Fruit is 150 times sweeter than sugar, yet contains no calories. There’s no better way to naturally sweeten foods and beverages than by using the sweetness of fruit. Nectresse combines sweet Monk Fruit extract with the perfect blend of other natural sweeteners to bring you a sweetener that tastes like sugar without all the calories. Try Splenda Nectresse in coffee, hot tea, smoothies, over cereal, oatmeal, berries, grapefruit or just about anything you want to sweeten. Available in packets or a canister for everyday convenience, which is perfect for spooning, pouring and sprinkling. Look for Splenda Nectresse in the Sugar Substitute section.