Written by Jane Golub Director In-Store Marketing Programs July 16, 2017

UNCLE BEN’S FLAVOR INFUSIONS

If your family loves incredibly flavorful rice meals, there’s something new you have to try! Introducing UNCLE BEN’S Flavor Infusions, a new line of convenient and delicious rice products.  Leave it to the UNCLE BEN’s brand to find a way to infuse incredible flavor into every grain.  That means there’s no need for a flavor packet!  Each resealable pouch has 8 servings – and cooks to mouthwatering perfection in only 10 minutes. There are 5 tempting varieties to choose from, including Chicken & Herb, Garlic & Butter and Roasted Chicken.  UNCLE BEN’S Flavor Infusions are perfect as a side dish or in a one-pan meal.  You’ll find great recipes at UncleBens.com/recipes. Getting hungry?  Look for UNCLE BEN’S Flavor Infusions in the Rice aisle Written by Jane Golub Director In-Store Marketing Programs July 16, 2017 SEA CUISINE UNFISHIN’ BELIEVABLE SEAFOOD Seafood this flavorful is hard to believe.  Introducing Sea Cuisine’s newest collection of flavor-packed visibly packaged insanely premium cuts of fish.  Flavor and quality you have to see – and taste – to believe. Available in Lemon Pepper Scallops, Asian Grill Rubbed Salmon, C itrus Rubbed Salmon, Honey Chipotle Salmon, Garlic & Herb Tilapia and Stout Spiked BBQ Salmon. With these simple, expertly prepared cuts of seafood, you can feel insanely good about the fish you’re feeding your family.  There is no limit to the dishes you can create.  Explore the entire product collection – and prepare to pinch yourself. Look for Sea Cuisine products in the Frozen Seafood section. Written by Jane Golub Director In-Store Marketing Programs July 9, 2017

WELCH’S FRUIT ROLLS

Peel into NEW Welch’s Fruit Rolls and unroll the fun – one delicious bite at a time. The entire family will love each mouthwatering variety including White Grape Strawberry, Berry and Tropical Punch. Welch’s Fruit Rolls feature fruit as the first ingredient, contains 100% daily value of Vitamin C and 25% Vitamins A & E.  Welch’s Fruit Rolls are Gluten Free, Peanut Free and contain No Preservatives. Welch’s Fruit Rolls are perfect for the entire family at home or on the go. Look for Welch’s Fruit Rolls, along with other Welch’s snack items, in the Fruit Snacks aisle.     Written by Jane Golub Director In-Store Marketing Programs July 9, 2017 BORN SWEET ZING ORGANIC STEVIA SWEETENER Introducing Born Sweet Zing Organic Stevia Sweetener – perfect sweetness for body and mind.  Enjoy the delicious sweetening experience of Born Sweet Zing Organic Stevia Sweetener made with real ingredients – nothing artificial. It has the sweetness found in Mother Nature’s stevia plant, which means Zing was born sweet.  Grown in accordance with USDA organic practices, and zero calories make Born Sweet Zing absolutely perfect for adding a delicious sweetness to favorite foods and drinks throughout the day. Sprinkle it into coffee, tea or over fruit and yogurt, or try it in homemade smoothies.  Tasty recipes for smoothies and more await you at zingstevia.com. Born Sweet Zing Organic Stevia Sweetener can be found in the Baking aisle. Written by Jane Golub Director In-Store Marketing Programs July 2, 2017

MILO’S KITCHEN NATURAL MEAT DOG TREATS

               Real meat is the #1 ingredient. No artificial flavors or colors – made in the USA. Look for Milo’s Kitchen Natural Meat Dog Treats in the Pet aisle. Written by Jane Golub Director In-Store Marketing Programs July 2, 2017

MEOW MIX SIMPLE SERVING WET CAT FOOD

Introducing Meow Mix Simple Serving Wet Cat Food from the Smucker’s Pet Company -Delicious Tasting – Real Poultry or Seafood Recipes -High Quality Real Meat or Fish Shreds -Pre-Portioned Single Serve Containers -Convenient Easy-To-Open Mess-Free Cups For over 40 years Meow Mix has been making the most of mealtimes by giving cats the irresistible tastes they love and the wholesome nutrition that they need. Meow Mix understands the special bond you and your cat share.  They believe mealtime is a special moment between you and your cat and a chance to show how much you care. New Meow Mix Simple Servings offers portions of delicious wet cat food in specially designed mess-free cups. Look for all varieties of Meow Mix Simple Servings in the Pet Food aisle.       Dairy farmers are passionate people. They love their “girls”, and they have to – dairy farming is a 24-hour, 365-day per year job. Farmers are always looking for ways to take better care of their cows – literally, a happy cow enjoys better health and makes higher quality milk as the farmer’s reward for that care. Iet is a great lesson in “do it right the first time.” The New York dairy industry is impressive – about 4,000 farms. Good to know – 97% of dairy farms are family farms. That includes Murcrest Farms – a multi-generation family farm in Copenhagen, N.Y. started in the 1940s that has grown from 150 cows to over 1,000. The other important thing about dairy farmers is that they are always looking for ways to improve their main product – wholesome, delicious milk. They follow farming traditions, but like any business, they must also follow science and gather data to ensure milk meets high quality and safety standards. Mark Murray is an energetic guy that has embraced this concept – he is using technology to benefit his family farm in whole new ways. For example, after milking, the milk is cooled and sent to a holding tank. If there is any change in the temperature of the tank, the tank monitoring system sends Mark a text on his phone. The latest technology effort – they are installing a system to monitor the cows’ activity – the cows are all getting their own “fitbit-type” trackers! These cows have a free stall barn, so they can move around as much as they want – knowing more about their activity and rest will help Mark and the farm team see quickly if something is changing for any of their girls, so they can take care of them quickly. Milk quality is key to great cheese – Great Lakes has specific milk quality standards that must be met, or the milk is rejected before it even comes into the plant. Farmer Mark and assistant manager Nathan’s work is strongly connected – together they deliver delicious, great quality cheese to your plate. Mark himself walks about 15,000 steps per day – taking care of “everything with a heartbeat – cows and people” – his father Lynn manages the 3,000 acres of crops they grow to feed the cows, and his mother Peggy and wife Sara both work on business management.  Their pride in product and hard work ensures your family will enjoy the wonderful PICS cheddars we bring you every time! — Ellie Wilson, MS, RDN Senior Nutritionist     Written by Jane Golub Director In-Store Marketing Programs June 25, 2017

XYZAL ALLERGY 24HR

If your allergy symptoms continue to break through, leaving you with restless nights and unproductive days, consider this…XYZAL is as effective at hour 24 as hour one. That’s all night, all day relief of your worst allergy symptoms, including sneezing, runny nose, itchy watery eyes and itchy nose or throat. In fact, after just one day, 90% of allergy sufferers experienced powerful 24-hour symptom relief*. (Disclaimer: *Clinical study on file) Original Prescription Strength – Now available without a Prescription. Look for XYZAL Allergy 24HR in the Allergy aisle. Written by Jane Golub Director In-Store Marketing Programs June 25, 2017

EFFERDENT DENTURE CLEANSER TABLETS

Efferdent Denture Cleanser Tablets with New and Improved Oxi-Action. Efferdent Denture Cleanser cleans full plate dentures, partials and retainers with its effervescent cleaning action. Efferdent Denture Cleanser also fights plaque build-up and odor causing bacteria.  Dentures come out fresh and clean. Efferdent is the only soaking denture cleanser accepted by the American Dental Association. New and improved Efferdent Plus Mint Anti-Bacterial Denture Cleanser also fights plaque build-up and odor causing bacteria.  Keeps dentures extra fresh and clean with minty flavor boosting ingredients.  The minty flavor offers extra fresh breath as soon as you put your dentures back in your mouth. For a confident feeling every day, make sure you soak with Efferdent. Look for New Improved Efferdent Denture Cleanser Tablets in the Oral Care aisle.   Since the 1930’s, Old World Provisions has triumphed as a producer of authentic delicatessen meats and signature foods. The fourth-generation family enterprise is a nationwide supplier of true New York deli meats, hot dogs and sausages, produced using old school methods like roasting in traditional brick ovens, simmering in kettle water, and smoking with natural wood! These methods give their meats an exceptional, mouthwatering taste and has led to their products being served at delicatessens, restaurants, hotels, casinos and stadiums alike. Old World Provisions is the owner of Helmbold’s Hot Dogs, a well-known Capital District producer of hot dogs for over a hundred years. Helmbold’s has recently announced that they’re partnering up with Youth Baseball and Softball leagues across the Capital District, in hopes of helping the leagues increase their earnings. By donating their hot dogs to the various local leagues, Helmbold’s is showing their support for youth sports and striving to provide more children with the chance to participate in them. Helmbold’s understands the importance of youth team sports and giving kids lasting memories from an early age. This season, over twenty leagues are set to receive donations, including Cohoes, Schoharie, Glens Falls, Schenectady and Twin Towns. We’re proud to have Old World Provisions and Helmbold’s as home.grown. partners for nearly 20 years, helping us continue to focus on local products, events and people. With a shared vision of home.grown. success, our partnership continues to work towards supporting the Northeast communities we serve. Cheers to Helmbold’s and Old World Provisions on their work with supporting local little leagues!