Written by Jane Golub Director In-Store Marketing Programs April 8, 2018

LIPTON with a SPLASH of JUICE

Lipton with a Splash of Juice is available in two delicious flavors: Berry Black Tea and Tropical Black Tea. Your favorite Iced Tea with refreshing real fruit juice has only 100 calories per 20 oz. bottle. Brought to you by the most trusted name in tea, it’s the perfect combination of flavorful fruit juice and refreshing iced tea. If you love the product, you can also get Berry and Tropical Black Tea in a 12 pack. Look for Lipton with a Splash of Juice in the Ready to Drink Tea aisle. Written by Jane Golub Director In-Store Marketing Programs April 4, 2018  

HUNGRY-MAN HAND-FULLS

New Hungry-Man Hand-Fulls take your favorite meals and load them into a flaky crust so you can enjoy them wherever, whenever. Four delicious varieties: Packed Pepperoni Pizza Fillin’ Philly Cheesesteak Burstin’ Buffalo Chicken Chunky Chicken Fajita   Packed with Protein and 2X the size of the leading handheld pocket brand, these make a great, filling afternoon snack.  Quick and easy to prepare.  Enjoy them at home or on the go! These new Hand-Fulls are a great compliment to the Hungry Man dinners line and can be found in the Microwave Freezer section of your local Price Chopper/Market32.   Written by Jane Golub Director In-Store Marketing Programs April 1, 2018 Introducing new Doritos Blaze, a unique combination of flavors and heat for an experience so bold, it’s like licking a volcano! Doritos Blaze delivers layers of flavor and tongue-tingling heat that builds with every crunchy delicious bite. Doritos Blaze is a spicy chip that will wake up your senses.  Each intense chip will stimulate your senses like nothing you’ve tried before, keeping you coming back for more. Look for Doritos Blaze in the Salty Snacks aisle with all your other favorite Frito Lay products. Written by Jane Golub Director In-Store Marketing Programs April 1, 2018 Fiber One is known for creating High Fiber, Low Sugar products that fit your lifestyle and satisfy your tastes.  Now Fiber One brings a new sweet indulgence to your basket. Introducing Fiber One Brownie Bites and Crunchy Cookie Bites.  Fiber One Bites are perfectly portioned, pop-able Bites that will cure any sweet craving. Each package of Fiber One Bites has 5 grams of fiber with less than 10 grams of sugar and only 130 calories.  Fiber One Bites give you a way to abundantly fill your sweet craving without the guilt. Fiber One Brownie Bites come in Chocolate Fudge and Chocolate Caramel and are perfect for enjoying on-the-move or while multi-tasking.  Fiber One Crunchy Cookie Bites come in Double Chocolate and Lemon and bring a crunch to your sweet craving. Look for Fiber One Brownie Bites and Crunchy Cookie Bites in the Granola Bar aisle. Written by Jane Golub Director In-Store Marketing Programs March 25, 2018 Diet Coke – the same crisp iconic taste launched in 1982 – Diet Coke isn‘t changing (You don’t mess with a good thing!) But the Diet Coke you think you know is history!  Diet Coke has a bold new look, a fresh attitude and four delicious new flavors, which join the iconic original. Why? Because Diet Coke wanted to try something totally new – and because, why not?  Diet Coke took ordinary fruit flavors and dialed them to 11, striking the perfect balance of crisp + refreshing with Diet Coke naturally flavored Feisty Cherry, Ginger Lime, Twisted Mango and Zesty Blood Orange.  There’s a whole flavor adventure waiting for you – break out of your comfort zone and give them a try! Look for all four new delicious flavors in the Beverage aisle. Written by Jane Golub Director In-Store Marketing Programs March 25, 2018 At Arla, they work side by side with their dairy farmers knowing the path their milk has traveled from farm to your table so you can feel good about what your family is eating – wholesome natural cheese based on their philosophy of Natural Goodness. Arla individually wrapped snack cheese bars are a naturally delicious, better-for-you snack, made without any artificial flavors or preservatives –  ready to go with you wherever you go – as part of a lunchbox, or at home as an afternoon snack for the whole family. Arla Gouda Snacks: Smooth texture with a slightly sweet nutty flavor. Enjoy it on its own, with wheat crackers or with apple slices.   Arla Havarti Snacks: Creamy texture and a mild buttery taste. Perfect on its own, with buttery crackers or with grapes.   Havarti Medium Cheddar Snacks: Subtle sharpness with a smooth texture. Enjoy it on it is own, with buttery crackers or with pear slices.   Look for Arla Snack Cheese Bars in the Dairy case with the Snacking Cheeses. Prom-goers and parents of prom-goers: Prom season is near, and we’re searching for this year’s best Price Chopper promposal! Last year we had our first #PCpromposal at our Cobleskill, NY store. One of our Front End teammates was asked to prom by a very creative friend who drew the poster pictured below, complete with a beautiful AdvantEdge card sketch and bag of fresh bakery donuts (“donut” say no). We were so impressed, we decided to create a promposal contest for this prom season! Can you top last year’s Price Chopper promposal? Submit our favorite #PCpromposal photo and you’ll win $500 in gift cards to use towards prom expenses, plus a free corsage & boutonniere for the prom pair designed by our Central Market Florist team! A #PCpromposal should involve a combination of Price Chopper brand products, Market 32 brand products and/or your local Price Chopper or Market 32 store. Ask your potential date to prom at your hometown Price Chopper, or do a #PCpromposal at home with products from our stores! Our internal panel will review each entry for uniqueness, creativity, use of our brands and use of our stores. Maybe you take your potential date to our Roasters Café at your local Price Chopper to enjoy a pizza, with a promposal written inside the pizza box, or offer your potential date a box of PICS Tea with “Hey Cu-Tea, Prom with Me?” message attached. The possibilities are endless! Visit pcpromposal.hscampaigns.com to submit your entry through April 7th! Time is so valuable these days, and people are always looking for ways to become more efficient in how they spend their time. Think about your typical weekend: you go grocery shopping, you clean the house, you do laundry. Before you know it, the weekend is over and you never got to any of those fun, relaxing things you had hoped to do. You begin to wonder “how can I give myself more free time?” Then you remember that office conversation about home delivery for groceries, and how awesome your co-workers said it was. Immediately you think of all the things you hate about going grocery shopping; fighting for a parking spot, dealing with crowds, and dodging shopping carts. Online grocery delivery gives you the power to shop right from the comforts of your own home! Here are a few reasons why you should be using home delivery for your groceries…

6 Reasons to Try Grocery Delivery

1. No waiting in long checkout lines.
2. Easily budget your food spending for the week.
3. Easy meal planning as you browse items from your phone or computer.
4. Unable to lift heavy items? Instacart’s personal shoppers will bring that case of water or large bag of pet food right inside your home for you.
5. You have guests coming very soon, and you realize you forgot something at the store. The oven is on, and you can’t leave the house. This isn’t a horror movie plot.
6. Do you help an elderly family member or neighbor do their grocery shopping? Now they can order right from their home.

Now we’ve got you thinking about all of this free time you’re about to have, right? You finally have the ability to do things like finish that book you started months ago, start that workout program you’ve been talking about, finish that home project you keep putting off, or just simply sit back and relax. We’re excited to offer home delivery in select areas, powered by Instacart. Just visit pricechopper.com/wedeliver to get started. We offer home delivery in as little as 2 hours! Leave those pajamas on and start filling up that virtual shopping cart today! Written by Jane Golub Director In-Store Marketing Programs March 18, 2018 Experience years of ground breaking research come to life in your daily toothpaste.  Detoxify around the gum line for clinically proven healthier gums, plus a deep clean.   Introducing new Gum Detoxify from Crest. There are millions of harmful plaque bacteria that can lurk around the gum line causing gingivitis.  Crest Gum Detoxify Deep Clean Toothpaste has an activated foam formula that penetrates hard to reach places to neutralize harmful plaque bacteria even around the gum line, for clinically proven healthier gums. It is also formulated to cool gums during and after brushing for a refreshing clean.  If you’re not taking care of your gums, you’re not really taking care of your mouth. Look for Crest Gum Detoxify in the Oral Care aisle.