We all want our families to be happy and healthy. A big role many of us have in this is to provide delicious and nutritious meals on our tables. Oftentimes it seems like we have to sacrifice one or the other to save the budget. Luckily, with PICS by Price Chopper we can all keep meals nutritious, delicious and affordable! PICS products are a transformation from our Price Chopper brand that helps you find quality and a premium value. Not only do PICS products guarantee quality at a great price, but our items are chosen and tested by consumers before we ever put them on our shelves, so you know exactly what you’re getting yourself into before you take the product home. Throughout your local store you’ll find all sorts of different PICS products. Many of them line up side-by-side with the brands you know from across the nation! We made sure that everything we put on the shelves tastes just as good as what you’ve been buying for years, so you don’t ever have to worry about PICS falling short compared to your other favorite brands. With a Quality & Value seal on every package, we promise you that PICS products are exactly what you’re looking for. Whether your family needs ingredients for home cooked meal or you’re looking for just the right afternoon snack, you know exactly who to “pick”! Visit pricechopper.com/pics to find out more about our PICS family of products!