Written by Jane Golub Director In-Store Marketing Programs November 6, 2016 ICY HOT LIDOCAINE and ASPERCREME LIDOCAINE PATCH11-6-16 NEW Icy Hot Lidocaine is a powerful anesthetic that penetrates quickly to desensitize aggravated nerves with the max strength Lidocaine available.  Lidocaine your pain with new Icy Hot Lidocaine.  Use as directed. Ordinary topical pain relievers only target specific nerve receptors to reduce, but not stop, pain signals to the brain.  Aspercreme with Lidocaine works differently, reacting with all types of nerve receptors to stop pain signals from going to the brain, providing maximum strength relief.* *Among Over the Counter Topical Analgesics Written by Jane Golub Director In-Store Marketing Programs November 13, 2016


Introducing Clif Bar Nut Butter Filled Nut butters have risen in popularity in recent years, largely due to their nutritional profile with high protein, low sugar and healthy oil content.  The people at Clif knew that athletes frequently spread nut butter on Clif Bars and now – using some innovative technology, Clif is able to put the nut butters inside of Clif Bars. This exciting new product comes in four great flavors: Coconut Almond Butter:   Sweet shreds of real coconut compliment the creamy almond butter that fills this bar, with the added texture of rolled oats and crisps Chocolate Hazelnut Butter:  This great combination was inspired by the classic chocolate hazelnut spread Chocolate Peanut Butter:  A new take on an old favorite – creamy peanut butter filling in a chocolate bar Peanut Butter:  Creamy roasted peanut butter in a crunchy rolled oats and peanut butter bar Certified USDA Organic, 8-9 grams of plant-based protein from nut butter, brown rice protein and pea protein Find Clif Nut Butter Bars in the Nutrition Bar aisle